Content Specialist

Who We Are Point32Health is a leading not-for-profit health and well-being organization dedicated to delivering high-quality, affordable healthcare. Serving nearly 2 million members, Point32Health builds on the legacy of Harvard Pilgrim Health Care and Tufts Health Plan to provide access to care and empower healthier lives for everyone. Our culture revolves around being a community of care and having shared values that guide our behaviors and decisions. We’ve had a long-standing commitment to inclusion and equal healthcare access and outcomes, regardless of background; it’s at the core of who we are. We value the rich mix of backgrounds, perspectives, and experiences of all of our colleagues, which helps us to provide service with empathy and better understand and meet the needs of the communities where we serve, live, and work. We enjoy the important work we do everyday in service to our members, partners, colleagues and communities. Learn more about who we are at Point32Health. Job Summary Reporting to the Director, Member Communications, the Content Specialist Member Experience will be responsible for creating compelling content that enhances the overall Member experience across various touchpoints. The Content Specialist plays a crucial role in maintaining our brand voice, ensuring plain language and consistency in messaging across multiple communication channels. This role will also ensure all member communications are compliant with state and federal regulations with particular attention to accessibility and language accommodations. Key Responsibilities Assist in creating content for Member communications, including direct mail, emails, text messages, newsletters, user guides, knowledge base articles, in-product messaging, IVR messages, and web/mobile content under the guidance of senior team members. Support collaboration efforts with Customer Experience (CX), Digital Product & Experience, and Member Service teams by gathering input and helping to ensure content aligns with user needs and team goals. Contribute to the development of clear and engaging content that helps Members understand and use our products and services effectively, while learning to apply brand guidelines, tone of voice, plain language principles, and accessibility best practices. Assist in reviewing and proofreading content created by others to ensure clarity, consistency, and alignment with brand standards, with opportunities to learn from feedback and best practices. Participate in team projects and meetings and take on additional tasks as assigned to support the content team and grow your skills. Qualifications Education Required (minimum): bachelor’s degree in English, Communications, Marketing, or a related field Preferred: master’s degree Experience Required (minimum): 1-3 years of professional experience Preferred: 1-3 years of experience as a Copywriter or similar role Skill Requirements Strong interest in writing and editing, with a good grasp of plain language, grammar, spelling, and tone; ability to adapt writing style with guidance. Ability to manage time effectively and prioritize tasks with support from team members. Good communication and teamwork skills; open to feedback and eager to grow in a collaborative environment. Familiarity with Microsoft Office (Word, PowerPoint, Excel). Detail-oriented and organized, with a proactive attitude toward learning and development. Working Conditions and Additional Requirements Must be able to work under normal office conditions and work from home as required. Work may require simultaneous use of a telephone/headset and PC/keyboard and sitting for extended durations. May be required to work additional hours beyond standard work schedule. The above statements are intended to describe the general nature and level of work being performed by employees assigned to this classification. They are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required of employees assigned to this position. Management retains the discretion to add to or change the duties of the position at any time. Salary Range $58,087.20 – $87,130.80 Compensation & Total Rewards Overview The annual base salary range provided for this position represents a range of salaries for this role and similar roles across the organization. The actual salary for this position will be determined by several factors, including the scope and complexity of the role; the skills, education, training, credentials, and experience of the candidate; as well as internal equity. As part of our comprehensive total rewards program, colleagues are also eligible for variable pay. Eligibility for any bonus, commission, benefits, or any other form of compensation and benefits remains in the Company's sole discretion and may be modified at the Company’s sole discretion, consistent with the law. Point32Health offers their Colleagues a competitive and comprehensive total rewards package which currently includes: Medical, dental and vision coverage Retirement plans Paid time off Employer-paid life and disability insurance with additional buy-up coverage options Tuition program Well-being benefits Full suite of benefits to support career development, individual & family health, and financial health For more details on our total rewards programs, visit EEO Statement All applicants are welcome and will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. Scam Alert Point32Health has recently become aware of job posting scams where unauthorized individuals posing as Point32Health recruiters have placed job advertisements and reached out to potential candidates. These advertisements or individuals may ask the applicant to make a payment. Point32Health would never ask an applicant to make a payment related to a job application or job offer, or to pay for workplace equipment. If you have any concerns about the legitimacy of a job posting or recruiting contact, you may contact View email address on click.appcast.io #J-18808-Ljbffr