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Customer Marketing Manager

Software Guidance Assistance

Software Guidance & Assistance, Inc., (SGA), is searching for a Customer Marketing Manager for a contract assignment with one of our premier SaaS clients in San Francisco, CA. We will also consider PST remote candidates. Responsibilities Collaborate with marketing leadership on content strategy for Acrobat's AI features, assisting in brainstorming campaign concepts, partnership activation ideas, and audience-specific marketing approaches. Develop messaging frameworks that translate product functionality into clear customer value, showing target audiences how Acrobat fits into and improves their day-to-day work. Bring a knowledgeable perspective on AI to the team's efforts, helping build how we present AI's value in Acrobat to audiences unfamiliar with it. Lead planning and execution of coordinated promotional initiatives and ongoing programs, ensuring alignment to business priorities and customer insights. Develop coordinated marketing briefs that connect strategy, audience, creative, channels, and measurement. Partner closely with Brand Studio, Product Marketing, Media, Regional Marketing, and external agencies to bring campaigns to life. Coordinate campaign execution, including timelines, and cross-functional collaboration. Deliver strategic advice during the creative process and assessments, guaranteeing the output is influential, aligned with the brand, and centered on the customer. Monitor and report on campaign performance, applying insights to optimize future programs. Mentor junior marketers and contribute to building a strong, coordinated marketing practice across the team. Required Skills Experience leading or contributing to large, complex marketing initiatives that deliver measurable business impact. Experience translating product features into customer value propositions and use case narratives. Working proficiency with AI tools and a perspective on how AI is transforming the ways customers discover, evaluate, and use software. Strong understanding of coordinated marketing and messaging principles across brand, digital, social, media, and content. Excellent project and collaborator management skills, with the ability to drive alignment across multiple teams and priorities. Outstanding communication and presentation skills, with executive presence. Bachelor's degree or equivalent experience. 7 to 10 years of experience in marketing management, campaign management, coordinated marketing, product marketing, or marketing strategy roles. SGA is an Equal Opportunity Employer and does not discriminate on the basis of Race, Color, Sex, Sexual Orientation, Gender Identity, Religion, National Origin, Disability, Veteran Status, Age, Marital Status, Pregnancy, Genetic Information, or Other Legally Protected Status. We are committed to providing access, equal opportunity, and reasonable accommodation for individuals with disabilities in employment, and our services, programs, and activities. Please visit our company EEO page to request an accommodation or assistance regarding our policy. #J-18808-Ljbffr

Vacancy posted 3 days ago
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