Senior Growth Marketing Manager (SEM)

Our Mission

As the world's number 1 job site*, our mission is to help people get jobs. We strive to cultivate an inclusive and accessible workplace where all people feel comfortable being themselves. We're looking to grow our teams with more people who share our enthusiasm for innovation and creating the best experience for job seekers.

(*Comscore, Total Visits, March 2025)

Day to Day

As part of the Growth Marketing team, you will help employers of all sizes find qualified talent by connecting them with Indeed through Search Engine Marketing (SEM). You'll work on the #1 job site with over 645M job seeker profiles, shaping the future of how employers discover and hire talent while planning, running, and optimizing SEM campaigns at a global scale.

You will own a global portfolio of B2B acquisition SEM campaigns, driving measurable growth through rigorous strategy, structured testing, and continuous optimization. This role requires the ability to drive and execute SEM initiatives, with deep expertise in campaign management, budget optimization, value-based bidding, tracking implementation and validation, and experiment design. You will be accountable for new employer acquisition growth within cost-per-acquisition (CPA) targets and will partner closely with Marketing Data Science, Product, and Engineering to ensure programs are properly instrumented, insights are clear, and optimization strategies are tied to business impact. This is an individual contributor role reporting to the Manager, Performance Marketing.

Responsibilities

• Oversee end-to-end management of multi-million dollar SEM campaigns, including planning, execution, optimization, testing, measurement, and reporting

• Own a country-level portfolio of SEM campaigns, consistently meeting monthly budget, conversion, and CPA targets

• Build and maintain scalable processes to track and analyze key performance indicators (KPIs), using data to inform optimization decisions

• Leverage internal and external AI tools to improve workflows, automate repeatable tasks, and enhance campaign performance

• Partner with cross-functional marketing teams to identify opportunities, shape acquisition strategies, and manage paid budgets to meet KPIs and maximize ROI

• Promote an iterative, test-and-learn culture in collaboration with Marketing Data Science, from test design through analysis and rollout

• Interpret campaign performance, diagnose trends, and deliver clear, actionable recommendations while coordinating work across cross-functional partners to ensure timely, high-quality execution

Skills/Competencies

• Requires a minimum of 7 years of related experience; or a minimum of 5 years with a Bachelor's degree; or 3 years and a Master's degree; or a PhD without experience.

• Deep expertise in Google Ads, Microsoft Ads (Bing), and Search Ads 360 (SA360), including direct experience managing search, DSA, Performance Max, and AI Max campaign structures

• Exceptional understanding of Search fundamentals, evolving search ecosystems, tracking systems, pixels, UTMs, and conversion APIs

• Proven track record of planning, implementing, and scaling global paid search programs, including incrementality testing and measuring campaign effectiveness

• Analytical and data-driven mindset, with experience interpreting large datasets and generating actionable insights using SQL, Python, or other tools

• Highly resourceful and autonomous, with a demonstrated ability to manage complex projects in a fast-paced, cross-functional environment

• Excellent verbal and written communication skills, with meticulous attention to detail and effective time management

Salary Range Transparency

Tier 1 - United States of America 92,000 - 138,000 USD per year

Tier 2 - United States of America 102,000-154,000 USD per year

Tier 3 - United States of America 113,000-169,000 USD per year

Tier 4 - n/a

Tier 5 - United States of America 128,000- 192,000 USD per year

Salary Range Disclaimer

The salary range for this role reflects the minimum and maximum compensation for the role. Offers are typically made between the range minimum and the range midpoint. Actual compensation will be determined based on job-related skills, experience, and expertise, as evaluated during the interview process. The range(s) listed is just one component of Indeed's total compensation package for employees. Other rewards may include quarterly bonuses, Restricted Stock Units (RSUs), a Paid Time Off policy, and many region-specific benefits. Compensation may also vary based on where a role is performed, as work locations are grouped into geographic pay tiers to reflect cost of labor differences in different geographic markets. Candidates can view geographic pay tiers by location on our career site ( and recruiters can confirm how location is considered for a specific role.

Benefits - Health, Work/Life Harmony, & Wellbeing

We care about what you care about. We have a multitude of benefits to support Indeedians, as well as their pets, kids, and partners including medical, dental, vision, disability and life insurance. Indeedians are able to enroll in our company's 401k plan, as well as an equity-based incentive program. Indeedians will also receive open paid time off, 11 paid holidays a year and up to 26 weeks of paid parental leave. For more information, select your country and learn more about our employee benefits, program, & perks at !

Equal Opportunities and Accommodations Statement

Indeed is deeply committed to building a workplace and global community where inclusion is not only valued, but prioritized. We're proud to be an equal opportunity employer, seeking to create a welcoming and diverse environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, family status, marital status, sexual orientation, national origin, genetics, neuro-diversity, disability, age, or veteran status, or any other non-merit based or legally protected grounds.

Indeed provides reasonable accommodations to qualified individuals with disabilities in the employment application process. To request an accommodation, please visit If you are requesting accommodation for an interview, please reach out at least one week in advance of your interview.

For more information about our commitment to equal opportunity/affirmative action, please visit our Careers page (

Inclusion & Belonging

Inclusion and belonging are fundamental to our hiring practices and company culture, forming an integral part of our vision for a better world of work. At Indeed, we're committed to the wellbeing of our employees and on a mission to make this the best place to work and thrive. We believe that fostering an inclusive environment where every employee feels respected and accepted benefits everyone, fueling innovation and creativity.

We value diverse experiences, including those who have had prior contact with the criminal legal system. We are committed to providing individuals with criminal records, including formerly incarcerated individuals, a fair chance at employment.

Those with military experience are encouraged to apply. Equivalent expertise demonstrated through a combination of work experience, training, military experience, or education is welcome.

Indeed's Employee Recruiting Privacy Policy

Like other employers Indeed uses our own technologies to help us find and attract top talent from around the world. In addition to our site's user and privacy policy found at , we also want to make you aware of our recruitment specific privacy policy found at .

Agency Disclaimer

Indeed does not pay placement fees for unsolicited resumes or referrals from non-candidates, including search firms, staffing agencies, professional recruiters, fee-based referral services, and recruiting agencies (each individually, an "Agency"), subject to local laws. An Agency seeking a placement fee must obtain advance written approval from Indeed's internal Talent Acquisition team and execute a fee agreement with Indeed for each job opening before making a referral or submitting a resume for that opening.

AI Notice

Indeed is committed to ensuring fairness and transparency throughout our hiring process. We use artificial intelligence (AI) tools to assist in the screening, assessment, and selection of applicants for this position by analyzing information provided in resumes and applications. Our use of AI does not replace human decision-making.

Unless otherwise notified, Indeed does not use AI constituting an AEDT or an ADMT as those tools are defined in applicable laws.

Reference ID: 46997

The deadline to apply to this position is 6/10/26 Job postings may be extended at the hiring team's discretion based on applicant volume.

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

#INDPRODUCT

Reference ID: 46997