Sr. Project Manager, Creative

Who We Are:


WHY Brands Inc., a parent company of Munchkin, Inc., focuses on creating, incubating, and growing the next generation of consumer lifestyle brands. Founded in 1990, Munchkin is the leading consumer product company and most loved baby lifestyle brand behind the innovative gear and products for children, mothers, and caregivers. Munchkin has sold billions of dollars of products through our key retail partners: Target, Walmart, and Amazon and has global distribution in over 50 countries. With over 350+ patents under our belt and over 250 international product and brand design awards, we continue to create solutions that leave our customers asking, "how did I ever live without this?" Innovation is the core of our company DNA and has been driving our designs for over 30 years! Recognized as #8 on America's Most Innovative Companies list by Fortune Magazine, innovation is the core of our company DNA and has been driving our designs for 30 years!


We lead with our core values and believe that investing in the community is our responsibility. We create opportunities for every child's potential and well-being through the Radiant Colors program, work to create a sustainable future, and in partnership with the International Fund for Animal Welfare have committed to animal conservation.


There is no better time than now to join WHY Brands as we embark on our next and biggest growth journey, and you could be the next influential leader to play a key role in driving enormous customer-centered value and rapid growth.


What You'll Do:

• Owns creative project intake and oversees the timely flow of projects from concept through completion
• Develops and manages production schedules, resourcing, prioritization, timelines, budgets, and reports to ensure projects remain on track
• Monitors job progress by tracking schedules, deliverables, revisions, approvals, scope changes, vendor timelines, workload constraints, and open risks; communicates status clearly and proactively.
• Serves as the key liaison between creative, production, digital, studio, marketing, compliance, and product development
• Manages and continuously improves Brand Design workflows, SOPs, and project management processes.
• Ensures creative development work is completed to specifications, brief, brand standards, and quality expectations.
• Leads weekly check-in meetings with all staff and marketing to keep teams informed on assignments, schedules, production, vacations, and other key updates.
• Escalates blockers, missed dependencies, workload constraints, or priority conflicts to leadership with recommended solutions and tradeoffs.
• Diplomatically enforces deadlines and problem-solves in an efficient and professional manner.
• Other duties may be assigned

Bring It!

• 5+ years of experience in project or traffic management in an advertising agency or in-house agency environment; CPG experience preferred.
• BA or BS preferred, preferably in Marketing, Advertising, or a related field.
• Proficient with digital traffic management and project management systems, such as Workfront, or similar platforms.
• Advanced knowledge of packaging artwork production, print vendor processes, proofing, mechanical files, dielines, color standards, production schedules, and SKU or product detail accuracy.
• Advanced knowledge of digital marketing asset development for e-commerce, web, email, social, paid media, digital advertising, photography, video, post-production, and retailer content requirements.
• Experience implementing or improving workflow systems, project management tools, proofing tools, DAM systems, intake processes, dashboards, status reporting, or SOPs.
• Advanced knowledge of PowerPoint, Word, and Excel; willingness to learn new software as needed. Knowledge of the Mac platform is a plus.
• Experience prioritizing multiple projects and tasks with changing requirements.
• Excellent written and oral communication skills.
• Ability to thrive in a deadline-driven environment.

We Got You Covered!


As a Great Place to Work Certified™ company, we are committed to offering the best to our employees. We offer a comprehensive benefits package that includes medical, vision, dental, prescription drug coverage, life insurance, wellness benefits, generous employer-matched 401(k) plan, Paid Childcare Leave, among other benefit plans. Our total rewards are top of market and include competitive salary, bonus, and opportunities to earn equity. We focus on supporting employee development and growth.


We regularly hold social functions to foster a genuine camaraderie that enhances teamwork. At our company-wide award functions, we take time to recognize the talent and dedication of the people who make Munchkin the most loved baby lifestyle brand in the world.


To give our people flexibility, we offer hybrid work environment. Munchkin's Hybrid Schedule is where an employee works in the office on Monday, Wednesday, and Thursday, and remotely from home on Tuesday and Friday. We also provide annual weeklong global office closures giving our people a chance to recharge.


Salary range: $90,000 - $110,000

To learn more, visit us at


Munchkin welcomes and values what makes everyone unique. We're proud to be an equal opportunity and affirmative action employer. All hires for our team are based on qualifications, merit, and business needs. We recruit, employ, train, and promote regardless of race, color, religion, disability, sex, sexual orientation, gender identity, national origin, age, veteran status, genetic characteristic, or any other protected status.


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