Marketing Systems Specialist

The Marketing Systems Specialist role performs general marketing tasks related to marketing systems, content libraries, data quality, and proposal‑related resources and routinely completes assignments independently and with limited supervision. The role requires some experience with sales and marketing systems, proposal development, and creative problem solving. These staff members are self‑driven, detail‑oriented, manage deadlines effectively, and are able to collaborate with diverse teams of engineers, marketers, and design staff to update standard content, maintain tools, and support proposal and marketing content needs. This career‑development role builds proficiency in marketing systems, process development, content management, and proposal support. Responsibilities Work closely with Marketing Systems Leadership to develop and update standard content and processes that support business development and client engagement. Help maintain marketing content libraries, marketing SharePoint sites, project description databases, and resume tools to make high‑value information accessible to all staff. Support data governance and integrity, including ongoing review, standardization, and correction of data across marketing systems. Assist with planning and execution of system upgrades, enhancements, and testing related to marketing system configuration and connected systems. Contribute to company marketing process improvements through innovation and automation that increase efficiency and overall sales program effectiveness. Perform competitor research and analysis to maintain competitive edge in the marketplace. Help advance company‑wide projects to achieve the sales program goals, including improving efficiency and supporting a high capture rate. Support a variety of tasks related to proposal development, including document preparation, editing, and coordination. Help communicate strategic messages clearly and consistently to different audiences. Flexibility to adapt and execute various additional assignments based on evolving needs. Mentorship May provide mentorship, guidance, support, and knowledge‑sharing to help less experienced team members develop their skills and grow within their roles. Skills and Competencies Solid understanding of marketing principles and tactics. Working proficiency in learning and using marketing information systems, databases, or related business tools. Ability to apply analytical skills for duties including reusable content and proposal development. Solid understanding of data management practices and tools for effective marketing systems maintenance. Strong written and oral communication skills to effectively convey strategic messaging. Strong facilitation skills to support discussions focused on advancing marketing systems, content development, and proposal coordination. Ability to work independently and complete tasks efficiently. Experience Typically, a minimum of 2 years related work experience inclusive of proposal development. Experience supporting proposal content development, editing, and coordination. Experience with technology or information systems updates, testing, or optimization. Education A bachelor's degree in marketing, business or a related field is required. Salary Range Location A: $28.30 - $38.00; Location B: $30.70 - $41.90; Location C: $33.60 - $45.70. Benefits and Other Compensation We provide a comprehensive benefits package that promotes employee health, performance, and success which includes medical, dental, vision, short and long‑term disability, life insurance, an employee assistance program, paid time off and parental leave, paid holidays, 401(k) retirement savings plan with employer match, performance‑based bonus eligibility, employee referral bonuses, tuition reimbursement, pet insurance and long‑term care insurance. Equal Opportunity Employer Brown and Caldwell is proud to be an EEO/AAP Employer. Brown and Caldwell encourages protected veterans, individuals with disabilities, and applicants from all backgrounds to apply. Brown and Caldwell ensures nondiscrimination in all programs and activities in accordance with Title VI of the Civil Rights Act. Notice to third‑party agencies: Brown and Caldwell does not accept unsolicited resumes from recruiters or employment agencies. In the event a recruiter or agency submits a resume or candidate without a previously signed agreement and approved engagement request with Brown and Caldwell, Brown and Caldwell reserves the right to pursue and hire those candidate(s) without any financial obligation to the recruiter or agency. Brandon and Caldwell requires all applicants to undergo a pre‑employment background check and a pre‑employment drug test. This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor. #J-18808-Ljbffr