Freelance Social Media + Content - Fine'ry Mens

#MaesaMagic The next gen beauty company, Maesa is transforming the industry by incubating and growing meaningful, innovative brands and making prestige beauty accessible. Maesa believes beauty ignites inspiration, creativity, imagination, and connection, sparking new ideas and possibilities, and meeting unmet consumer needs. Through best-in-class design, formulation, brand creation and marketing capabilities, Maesa delivers new, better and different products with an unsurpassed speed to market. Maesa works with a variety of retailers to create and launch brands across beauty and wellness categories. The current portfolio includes Kristin Ess, Hairitage by Mindy McKnight, Fine'ry, Being Frenshe, and Niches & Nooks among other brands. For more information, visit . Fine'ry Mens is seeking a dynamic, Social Media + Content Freelancer to create engaging, culturally relevant content that connects with today's male consumer. This is a freelance contract role (hybrid or remote) ideal for a creator who lives and breathes social media, understands men's lifestyle and grooming culture, and knows how to translate trends into content that drives conversation and brand affinity. The ideal candidate will serve as both the creative force behind the content and the on-camera personality, bringing Fine'ry Mens fragrances and grooming products to life across Instagram, TikTok, and other social media platforms as relevant. The Social Media + Content Freelancer will report to the Manager, Integrated Marketing. This is a freelance, part-time role requiring approximately 25 hours per week. Pay Range: $25-$35/hr. Exact compensation may vary based on skills, experience, and location. Responsibilities Lead the planning and execution of monthly social content, partnering with the in-house creative studio to concept, brief, and produce 20–25 Instagram feed assets and 10–15 Instagram Stories per month, ensuring content aligns with brand priorities, social trends, and performance insights. Serve as the on-camera face for content across social channels. Create, shoot, and edit high-quality short-form video content optimized for Instagram, TikTok, and other relevant platforms. Develop content that authentically resonates with male audiences across fragrance, grooming, lifestyle, sports, fashion, and culture. Collaborate with the Fine'ry Mens team to execute content briefs, campaigns, and creator-led concepts. Stay ahead of emerging social trends, creator formats, memes, and platform best practices. Deliver polished, engaging content that drives awareness, engagement, and community growth. Qualifications Proven experience creating social-first content for brands, agencies, or personal creator channels. Strong understanding of male audiences and the evolving men's social media landscape. Comfortable and confident appearing on camera with a relatable, authentic presence. Skilled in all aspects of content creation, including filming, editing,