Senior Marketing Specialist
Terracon
General Responsibilities: Senior Marketing Specialist TERRACON SUCCESS STARTS WITH YOU! As employee-owners, we are on a journey together, bringing our talents, our camaraderie, and our curiosity to bravely explore and discover new and better solutions to overcome client challenges. In this role, you will be part of a Division team that covers 11 states in the Midwest (Kansas, Missouri, Oklahoma, Arkansas, Nebraska, Iowa, Illinois, Wisconsin, Minnesota, North Dakota, and South Dakota), committed to delivering success to you, our clients, and Terracon through our values of caring, courage, curiosity, excellence, integrity, and prosperity. An ideal candidate for this role is based in the Oklahoma City or Tulsa market. We are looking for a resourceful, passionate, dedicated marketing professional with strong content writing skills and initiative to join our Division team. As a member of our team, you have an opportunity to collaborate with talented technical, marketing, and client development professionals to win new business and cultivate an outstanding client experience. Essential Roles and Responsibilities: General Responsibilities: Responsible for supporting the identification and completion of prequalification forms, researching project opportunities, creating statements of qualifications, proposals, and interview presentation preparation. You will guide the proposal process and strategize, organize, write, and produce our submittals. The position will help develop and maintain a library of proposal resources including resumes, project descriptions, visuals, and boilerplate narrative information. This role includes creating local and regional marketing collateral, developing and posting supporting social media content, as well as coordinating and planning trade shows and conferences. Additionally, you support Client Relationship Management (CRM) system data entry. The ideal candidate will be familiar with Adobe Creative Suite, particularly InDesign, as well as Microsoft Office. This role requires organization, self-motivation, and superior editorial skills. Ideally, you have marketing experience in the engineering, architecture, or construction fields and have experience with responding to proposal requests and/or SOQs. Areas of emphasis are proposal management, market research, communications, and/or client & business development. Essential Roles and Responsibilities: Establish relationships and strive to provide an excellent client experience for our clients and regional office teams. Schedule and conduct proposal kickoff meetings with project champions/project managers and other proposal team members to strategize for a winning proposal and/or presentation. Research, gather, and edit proposal materials including project experience, existing corporate content, resumes, boilerplate narrative, etc., verify and format proposals (including SF 330 forms). Ensure various aspects of proposals (brand line, key messages, technical scope, staff qualifications and experience, biographical data, etc.) and other marketing materials meet requirements and are accurate, timely, and well-written. Monitor lead generation services and other media sources for pertinent information relative to specific pursuits. Generate business intelligence reports utilizing internal and external resources. Partner with client development professionals and pursuit teams to develop strategy and project/client capture plans. Lead the process of editing and customizing marketing collateral. Plan and coordinate events, trade shows, and conferences including collateral and swag. Lead regular marketing meetings with office teams and support the execution of the client development plans. Develop written content for various communication mediums (print, digital, and social media). Capture compelling photography to curate and manage a visual asset library. Work with other marketing professionals in Terracon's Central Operating Group (COG) and Corporate Marketing team to share best practices, information, and load leveling. Be responsible for maintaining quality standards on all projects. Follow safety rules, guidelines, and standards for all projects. Participate in pre-task planning. Report any safety issues or concerns to management. Requirements: Bachelor's degree in communications, journalism, marketing, business, or related degree and 4 years of marketing and communications experience. In lieu of a degree, a minimum of 8 years' related experience. Valid driver's license with acceptable violation history. #J-18808-Ljbffr
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