Digital Marketing Specialist

Job Description

Job Description

Salary:

Digital Marketing Specialist - Phoenix, AZ

WHO WE ARE: Cultivate Your Career with a Vibrant, Dedicated Team

Small Giants isnt just a marketing and business development agency; were a thriving community committed to long-term success in Phoenix and Denver. We are a woman-owned, highly specialized strategic and creative agency specifically focused on commercial real estate, construction, and professional services. This is an award-winning, highly collaborative company specializing in commercial real estate and construction (CRE and AEC) clients of all sizes across the country.

We believe in crafting specialized growth strategies, creative concepts, brand storytelling and strategic communications that drive our clients success. Our vibrant team culture thrives on collaboration, continuous learning, and shared achievement. From team outings and catered lunches to ongoing internal education opportunities, we are committed to helping our team deepen their expertise and grow their careers at Small Giants.

If youre a self-motivated individual who thrives in a fast-paced environment, brings thoughtful ideas to the table, and values collaboration and accountability, youll find a rewarding and long-term home with us.

Behaviors and talents needed for this position

• Ability to take multiple activities and organize them into clear, actionable workflows
• Highly organized with strong attention to detail
• Collaborative and team-oriented
• Driver of process and follow-through
• Data-analytic driven and performance aware
• Strong written communicator with the ability to adapt tone and voice across brands
• Technology-driven with the ability to apply tools and platforms to achieve results
• Driven to protect company culture while achieving results

What the position entails

Social Media Calendar & Campaign Management

• Own and execute social media content calendars for multiple clients
• Plan, schedule, and track posts from ideation through production, review, scheduling, and publishing
• Coordinate timing for recurring content (holidays, birthdays, hiring, recaps) and campaign launches
• Ensure consistency with brand standards, messaging, and approved strategies

Content Creation & Creative Direction

• Collaborate with designers, videographers, and writers to shape creative assets and messaging
• Provide feedback on graphics, copy, and campaign concepts to align with client goals
• Finalize and approve content for client review and publication
• Support longer-form content projects (e.g., articles, blog posts, video scripts)

Advertising Coordination

• Plan, coordinate, and track media buys for digital campaigns across multiple clients
• Manage deadlines, creative approvals, and delivery of ad assets to partners
• Communicate with internal teams and clients to confirm placements, schedules, and creative direction

Cross-Team & Client Collaboration

• Act as a hub between clients, creatives, project managers, and leadership
• Organize and participate in meetings to review timelines, priorities, and deliverables
  Assign tasks, clarify ownership, and escalate risks or roadblocks as needed
• Turn client requests and communications into actionable tasks with clear timelines

Executive Branding & LinkedIn Management

• Support executive LinkedIn content and personal brand initiatives for client leadership
• Performance Tracking & Optimization
• Monitor post status and campaign delivery across platforms
• Track deadlines, approvals, and project progress
• Apply feedback and insights to improve content and workflow efficiency

Qualifications

• 25 years of experience in digital marketing, social media, or a related role
• Experience managing multiple brands, clients, or accounts simultaneously
• Strong writing, editing, and creative direction skills
• Familiarity with social media management, scheduling, and analytics platforms
• Experience in commercial real estate, construction, or professional services is a plus
• Agency experience preferred
• Preferred Experience/Certifications: Hubspot Content Marketing, Google Analytics, Search Ad, Display Ad, Tag Manager, and/or SEMRush SEO