Event and Marketing Coordinator Internship

Event And Marketing Coordinator Internship

Hotel Ava - Paso Robles, CA

Overview

Salary Range $16.90 Hourly Position Type Seasonal Education Level Not Specified Travel Percentage Up to 25% Category Marketing

Description

POSITION PURPOSE

The Marketing & Event Coordinator supports the successful execution of food & beverage (F&B) and property-level marketing initiatives. This role works closely with on-property F&B leaders, the sales team, restaurant and bar managers, and under the guidance of Azul's Regional Marketing Managers. The Coordinator helps bring outlet events and activations to life, ensures effective use of F&B marketing tools, and assists with photography, influencer visits, social media collaborations, and other local marketing needs. This is a hands-on support position ideal for someone with strong organizational skills, creativity, and an interest in hospitality marketing.

Essential Responsibilities

Event & Promotion Support

• Assist F&B and sales teams in coordinating property-hosted events, activations, and promotions.
• Support event logistics (scheduling, checklists, vendor coordination, collateral requests).
• Ensure timely communication of event details to the Azul Regional Marketing Manager for broader marketing support.

Marketing Coordination

• Help manage property-level inputs for shared marketing calendars and promotional planning tools.
• Coordinate with agencies or Azul marketing team partners to support content needs (social posts, flyers, menus, signage).
• Use F&B marketing tools (reservation systems, menu platforms, email/text marketing) to keep property information accurate and current.
• Assist with vendor coordination and inventory of all on-property marketing materials/promotional items, i.e. sales collateral, event posters, signage, internal (BOH) print materials/signage, etc.
• Assisting with monitoring and assuring hotel teams or coordinator are responding to guest reviews or social sentiment in collaboration with property managers. Alerts corporate marketing team when crises happen

Creative & Media Support

• Assist in coordinating on-property photo and video shoots (set-up, talent coordination, asset delivery).
• Help host influencer visits and work with agencies to ensure proper representation of the outlet/brand.
• Gather guest-facing photos, stories, or behind-the-scenes content to be shared with Azul's marketing team.

Programming Support

• Collaborate with F&B teams to brainstorm and document outlet programming ideas (e.g., themed nights, tastings, seasonal activations).
• Assist in researching local trends and competitor activity to support programming and promotions.

Administrative and Reporting Support

• Maintain event files, calendars, and marketing documentation for easy access by property and regional leadership.
• Track event performance basics (attendance, revenue, engagement highlights) to share with management.
• Compile monthly or quarterly marketing performance reports
• Any other tasks assigned by a supervisor

Supportive Functions

In addition to performance of the essential functions, this position may be required to perform a combination of the following supportive functions, with the percentage of time performing each function to be solely determined by the manager based upon the particular requirements of the hotel:

• Assist with any property or owner inquiry.
• Follow all company and safety and security policies and procedures.
• Report maintenance problems, safety hazards, accidents, or injuries.
• Complete safety training and certifications.
• Ensure uniform and personal appearance are clean and professional, maintain confidentiality of proprietary information, and protect company assets.
• Develop and maintain positive working relationships with others and listen and respond appropriately to the concerns of other employees.
• Ensure adherence to quality expectations and standards; and identify, recommend, develop, and implement new ways to increase organizational efficiency, productivity, quality, safety, and/or cost-savings.
• Perform other reasonable job duties as requested by direct and indirect Supervisors.
• Answer and direct event-related inquiries to ensure timely and professional guest service.
• Prepare and distribute event documentation (event orders, contracts, meeting notes) to keep teams aligned.

Physical Demands

• Environmental conditions are inside, a job is considered "inside" if staff spends approximately 90 percent or more of the time inside. Temperature is moderate and controlled by office environmental systems.
• Must be able to sit at a desk for up to nine (9) hours per day. Walking and standing are required the rest of the working day. Length of time of these tasks may vary from day to day and task to task.
• Must be able to exert well-paced ability to maneuver between functions occurring simultaneously.
• Must be able to lift up to 45 lbs. as needed.
• Requires grasping, writing, standing, sitting, walking, repetitive motions, bending, climbing, listening and hearing ability and visual acuity.
• Hearing, smelling, tasting, and visual ability to observe and distinguish product quality and detect signs of emergency situations.
• Talking and hearing occur continuously in the process of communicating with staff, supervisors, subordinates, occasionally clients and ownerships.
• Vision occurs continuously with the most common visual functions being those of near and color vision and depth perception.
• Must have finger dexterity to be able to operate office equipment such as computers, printers, 10-key adding machine, multi-line touch tone phone, filing cabinets, FAX machines, photocopiers, dolly and other office equipment as needed.

Specific Job Knowledge, Skills and Abilities

The individual must possess the following knowledge, skills and abilities and be able to explain and demonstrate that he or she can perform the essential functions of the job, with or without reasonable accommodation, using some other combination of knowledge, skills, and abilities:

• Excellent time management, communication and organizational skills.
• Develop working knowledge of all brand-related marketing tools and services including but not limited to MI Sales Companion, eMenus, sales related areas of GXP, Epic, eFast, Marketing Central, Marriott Digital Services, and Digital Asset Center.
• Excellent project management skills and ability to prioritize multiple projects at once.
• Excellent written and verbal communication skills
• Sales, communications, and presentation skills
• General knowledge of marketing and digital marketing principles
• Ability to work well under pressure and meet deadlines
• Ability to work independently with minimal direct supervision
• Demonstrate self-confidence and enthusiasm
• The ability to work well in a team
• Builds a close alignment with on-property, regional, and brand marketing teams.
• Successfully executes the tactical elements of the annual marketing plan.
• Highly adaptable to seasonality and conflicting priorities.

• Thorough knowledge of Microsoft Office Suite.
• Knowledge of Social Media tools.
• Knowledge of photo editing and design software such as the Adobe Creative Suite.
• Basic mathematical skills necessary to understand spreadsheets and performing cost analysis.
• Must possess basic computational ability.
• In-depth knowledge and understanding of social media platforms and their respective participants (Facebook, Instagram, Youtube, Twitter, Tiktok, LinkedIn etc.) and how they can be deployed in different scenarios
• Familiarity with social media, digital platforms, or hospitality systems (OpenTable, Popmenu, Canva, etc.) is a plus, but training will be provided.
• Good technical understanding and can pick up new tools quickly
• A passion for hospitality and creating memorable guest experiences.
• Detail oriented and organized, able to manage multiple tasks in a fast paced environment.

Confidentiality and Data Protection

Confidential and proprietary information is secret, valuable, expensive and/or easily replicated. Common examples of confidential information are:

• Unpublished financial information
• Data of Guests/Partners/Vendors/Employees
• Guest information
• Data entrusted to our company by external parties
• Pricing/marketing and other undisclosed strategies
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