Sales and Sponsorship Manager

About Us Next Level Sports & Entertainment (NLSE) is the premier multi-sports and entertainment content provider, available over 15+ million homes in the U.S., 24 hours a day, 7 days a week. At NLSE, we live and breathe sports. Our values aren't just words-they're the playbook we follow every day. We're here to tell the stories that matter, from the local legends to the global icons. We see every game as an opportunity to inspire, connect, and celebrate the power of sports. NLSE's broad spectrum of content ensures that viewers can always find something that piques their interest. Our daily programming guides feature live game broadcasts, sports commentary, talk shows, documentaries, and highlight reels. Whether it's the high-energy action of professional basketball, the competitive spirit of high school football, or the strategic finesse of esports, our programming is designed to captivate and engage sports fans of all kinds. We are committed to providing a platform that celebrates the diversity of sports and the passion of their fans, bringing the excitement of high-quality athletic competition to screens around the world. Visit our website here. Why Join Us NLSE fosters a supportive work environment allowing our teams to thrive, and have a fierce dedication to innovation, quality, and people. Our culture is built on inclusion, teamwork, trust, and we are committed in offering career advancement opportunities to all employees. Encouraging a healthy and balanced life, we offer an extensive benefits package to support the wellness of our employees and their families. You will be joining a team of innovators, working with cutting edge technologies, building a network, and making an impact in our community. Job Description The Sales & Sponsorship Manager will serve as a key revenue driver across NLSE, the NCL, and NLSE's suite of broadcast technology products. This role carries a dual mandate: driving sponsorship and advertising revenue across our sports and entertainment properties, while simultaneously building a B2B client base for our Cue, Vital, Verge, and Master Control solutions. This position requires a strategic thinker and relationship builder who can operate across two distinct but complementary sales tracks — consumer-facing sports sponsorship and B2B broadcast technology sales — while delivering best-in-class results across all revenue streams. Responsibilities Sponsorship & Advertising Sales Develop and implement a robust sponsorship and ad sales strategy aligned with the growth goals of NLSE and the NCL. Identify and target brands and agencies interested in reaching passionate sports fans across linear, digital, and social platforms. Build and manage a pipeline of advertising and sponsorship opportunities including media placements, branded content integrations, live event sponsorships, and promotional partnerships. Develop creative, tailored sponsorship packages that leverage NLSE's programming, live events, affiliate channels, and digital assets. Lead high-level presentations, pitches, and negotiations to secure long-term advertising deals, sponsorships, and brand integrations. Manage the full sales cycle from prospecting to close, meeting and exceeding annual revenue targets. Act as the primary point of contact for sponsor accounts, ensuring fulfillment of all contractual obligations and maximizing partner satisfaction. Manage relationships at the C-suite and senior marketing level. B2B Technology Sales — Cue, Vital, Verge & Master Control Prospect, pitch, and close B2B sales of NLSE's full broadcast technology product suite to media companies, broadcasters, streaming platforms, sports networks, and content distributors. Develop a deep understanding of each product's capabilities and value proposition: Cue: Position and sell as a self-serve ad platform solution to media buyers, broadcasters, and digital publishers seeking streamlined ad management. Vital: Target content owners, broadcasters, and streaming services requiring live language translation and captioning to expand audience reach and meet accessibility standards. Verge: Sell to sports networks, news organizations, and content platforms looking for fast, efficient clipping and highlight distribution capabilities. Master Control Operations: Engage broadcast operators, regional networks, and streaming services in need of end-to-end playout, delivery, scheduling, and trafficking solutions. Build and maintain a robust B2B pipeline, managing the full sales cycle from initial outreach and product demonstration through contract negotiation and close. Identify and attend industry conferences, trade shows, and broadcast technology events to generate leads and build brand awareness for NLSE's technology products. Collaborate with internal operations and technology teams to ensure smooth client onboarding and ongoing satisfaction. Provide market feedback on product positioning, pricing, and competitive landscape to inform product development and go-to-market strategy. Develop case studies, sales collateral, and pitch materials that effectively communicate the ROI of each broadcast technology solution. Strategy & Market Development Conduct market analysis to identify new revenue opportunities across both the sports sponsorship and broadcast technology landscapes. Collaborate cross-functionally with marketing, content, and operations teams to develop compelling sponsorship and product sales assets. Identify cross-sell and upsell opportunities between NLSE's media properties and its technology product suite. Reporting & Performance Utilize CRM tools and analytics platforms to track pipeline, forecast revenue, and report on performance across all product lines. Present sales results, sponsorship recaps, and B2B technology sales updates to senior leadership. Continuously refine sales approaches based on data, client feedback, and market conditions. Qualifications Bachelor's degree in Business, Marketing, Sports Management, or a related field. 5+ years of progressive sales experience, with demonstrated success in both B2B technology or SaaS sales and sports/media sponsorship sales preferred. Proven track record of meeting or exceeding revenue targets across multiple product lines. Experience selling advertising, sponsorships, or integrated marketing solutions to brands and agencies. Comfort selling technology solutions to media, broadcast, or streaming clients. Strong understanding of sports media, live events, and digital content ecosystems. Exceptional communication, negotiation, and presentation skills. Proficiency with CRM systems and sales analytics tools. Willingness to travel occasionally and work weekends as needed. Preferred Qualifications Experience selling broadcast technology, ad‑tech, or SaaS products to media companies or content distributors. Familiarity with master control operations, captioning/accessibility solutions, ad serving platforms, or content clipping tools. Experience working with minority-owned or mission-driven media platforms. Familiarity with collegiate sports, lacrosse, or niche sports sponsorship sales. Existing network of contacts across sports media, broadcast operations, or entertainment marketing. MBA or advanced degree in a related field. Exempt/Non-Exempt: Exempt Full-Time/Part-Time: Full-Time EOE Statement We are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status or any other characteristic protected by law. This position is currently accepting applications. Associate Ad Sales In Hanover, MD #J-18808-Ljbffr Next Level Sports & Entertainment LLC