Sr. Manager, Commercial Strategy - North America

Senior Manager, Commercial Strategy At Wizards of the Coast, we connect people around the world through play and imagination. From our genre-defining games like Magic: The Gathering and Dungeons & Dragons to our growing multiverse, we continue to innovate and build new ways to foster friendship and connection. That’s where you come in! What does it take to grow a globally recognized tabletop brand in a shifting retail landscape? How do you stay aligned to a franchise with a 50-year legacy while still moving fast enough to matter? This role connects franchise priorities to how D&D shows up in market. You’ll own channel and account strategy across mass, specialty hobby, and eCommerce accounts — and work closely with Franchise, Sales, Finance, Marketing, and Consumer Insights to turn plans into results. What You’ll Do Lead North America commercial strategy and annual planning for Dungeons & Dragons. Set annual revenue and margin targets in partnership with Sales and own the plan to hit them. Spot and size the next wave of growth opportunities — whether that’s an underpenetrated channel, an emerging retailer, or a distribution model worth piloting. Work with Trade Marketing to define how D&D shows up at retail — from fixture strategy to product positioning — to win more space and make better use of it. Partner across teams to bring new products and initiatives to life in North American retail, and resolve blockers related to inventory, product transitions, and launch readiness. Keep a sharp eye on performance — using scorecards, seasonal reviews, and launch retrospectives to understand what’s working and move quickly on what isn’t. What You’ll Bring 6–10 years in commercial strategy, category management, or business planning, ideally within consumer products, retail, eCommerce, games, or entertainment. Hobby or specialty retail experience is highly preferred. Strong analytical and financial skills, with the ability to make clear recommendations despite competing priorities. Experience building channel strategies and account plans across assortment, pricing and promotion, merchandising, and retail calendar planning. A track record of leading cross‑functional work and influencing Sales, Marketing, Finance, and Franchise stakeholders. Passion for games and Dungeons & Dragons is a plus! Equal Opportunity / Affinitive Action Employer Wizards of the Coast is committed to equality of opportunity in all aspects of employment. We are committed to making all employment decisions without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, marital status, or any other legally protected status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. If you have a disability and require assistance in this application process and need to request an accommodation, please contact your recruiter or coordinator. Compensation & Benefits The base salary range for this position is $120,500.00 to $180,700.00. The hiring range will vary based on factors such as experience, skills, location and market conditions. Additionally, employees may be eligible for annual and long‑term incentives as part of their overall compensation package. Our Comprehensive Benefits Package Includes: Health & Wellness: Medical, Dental, and Vision Insurance Time Off to Recharge: Paid Vacation & Holidays Financial Well‑being: Generous 401(k) Match Life & Family Support: Paid Parental Leave Giving Back: Volunteer & Employee Giving Programs Level Up Your Skills: Tuition Reimbursement Exclusive Perks: Product Discounts & More! #J-18808-Ljbffr Wizards of the Coast