Marketing, Brand & Business Development Manager

We are seeking a strategic, creative, and results-driven leader to oversee marketing, brand development, and revenue growth initiatives across our organization. This is a high-impact leadership role for someone who can connect brand, leasing performance, and revenue growth into one cohesive strategy. You will lead an in-house marketing team consisting of: Associate Marketing Manager Marketing Administrative Assistant Marketing & Leasing Specialist Marketing Design Specialist Key Responsibilities Marketing & Brand Leadership: Define and execute a clear, differentiated brand strategy across residential and commercial assets Oversee all marketing channels: digital, social, advertising, email, and on-site initiatives Ensure brand consistency while tailoring campaigns to specific properties and markets Business Development & Growth Partner with leadership to drive occupancy, leasing velocity, and revenue growth Support commercial leasing efforts with targeted marketing and outreach strategies Develop campaigns that directly contribute to lead generation Creative Direction & Innovation Bring a modern, forward-thinking creative mindset to elevate campaigns and brand perception Challenge existing approaches and implement more effective, data-driven strategies Oversee content, design, and messaging to ensure it resonates with target audiences Team Leadership & Development Mentor and develop the marketing team Establish clear processes, accountability, and performance standards Foster a culture of creativity, ownership, and continuous improvement Ideal Candidate Profile Bachelor's Degree from an accredited college or university Valid driver’s license and vehicle Highly proficient with Microsoft Office Suite Flexibility with hours and days worked Proven experience in multifamily housing, real estate, or property management marketing Strong background in brand building and business development Demonstrated ability to connect marketing efforts to measurable business outcomes Experience leading and developing teams Both strategic thinker and hands-on executor A leader who brings clarity, creativity, and accountability Our Comprehensive Benefits Package for Full-Time Employees Includes Opportunities for professional and personal development and career growth Competitive Salary Comprehensive Health Insurance - Medical, Dental, Vision Medical & Dependent Care Flexible Spending Accounts (FSA) Retirement plan – 401(k) with up to 4% employer match Paid Time Off (vacation, sick, 9 holidays, 2 floating holidays) Employer-paid Short-term Disability Voluntary Long-term Disability Voluntary Life Insurance Voluntary Hospital Indemnity Insurance Employee Assistance Program (EAP) Annual Awards & Recognition Company Paid Certifications & Licensing Employee Referral Program Apartment Discount Available #J-18808-Ljbffr University City Housing