VP of Growth
$200kChange Logic
Change Logic partners with leading business school professors and senior leaders to help CEOs translate ideas about transformation, innovation, and growth into real operating change. The firm works directly with senior leaders, without a leverage-based consulting model, and has done so for nearly fifteen years.
The model works. The opportunity now is scale.
The role
This role owns growth end to end. It designs the systems that convert expertise into offerings, offerings into engagements, and engagements into predictable revenue.
The role reports directly to the managing principal. It starts as an individual contributor role with a clear path to building a team as the function scales.
The work sits at the intersection of product, go to market, and business development enablement. Success depends on judgment, experimentation, and the ability to work with senior practitioners and academics.
What the role owns
Build the growth flywheel: Own the infrastructure that turns ideas into revenue. Design the stages from early concept through pilot to scaled offering. Your job is to instrument a growth flywheel that compounds: each engagement should make the next one easier to win.
Run experiments and learn fast: We have hypotheses about how executives discover us, what triggers them to act, and which channels convert. You'll design and run the tests: LinkedIn content and outreach, SEO around key concepts, targeted campaigns, tools and partnerships. You will measure what matters, kill what doesn't work, and double down on what does.
Productize expertise into market-ready offerings: We work with world-class academics whose ideas shape how executives think about strategy, AI, digital transformation, culture, and organizational change. Your job is to build the playbooks and systems that help practitioners translate that thinking into offerings clients can depend on and teams can deliver repeatedly.
Activate relationships: Our growth runs through relationships with senior academics and former executives. You'll build the operating rhythms that keep those relationships productive and make sure every expert has a clear path to value.
Build BD infrastructure: Work with our principals to create repeatable BD motions. Build the tools, templates, and processes that help senior people convert interest into pipeline. Track what's working and spread what scales.
What you bring
A record of disciplined experimentation: Repeated cycles of hypothesis formation, rapid testing, honest signal reading, and iteration in environments where no playbook existed.
Command of LinkedIn and B2B digital marketing at the executive level: Demonstrated ability to build visibility and demand with senior buyers and shape content that earns attention, signals credibility, and triggers action from the C suite.
Fluency with AI and agentic tools: Daily use of AI to accelerate writing, research, analysis, and automation, with active experimentation in agents to compound individual output.
Operational rigor: Clear instrumentation of what matters, tight operating rhythms, and consistent follow through, paired with sound judgment on where structure enables scale and where it slows momentum.
Executive presence with intellectual curiosity: Comfort operating with senior clients, accomplished professors, and former CXOs, combined with genuine engagement in ideas about how organizations evolve and change.
What success looks like
The year one mandate is to discover and validate the growth flywheel. Initial hypotheses exist and provide a starting point. The work quickly expands to generating and testing original theses grounded in real signal.
Run experiments to figure out what drives demand and what converts. Learn which relationships generate repeatable demand and which stay one-off. Build enough instrumentation to see the funnel clearly: where leads come from, where they stall, which convert, and why.
By end of Q2, the growth mechanics are known. Early systems are in place to compound what works and scale it with confidence.
Experience
We expect 7-10 years of experience, though we care more about what you've built than how long you've been building. You should be hungry to own something, you are comfortable with ambiguity. You are highly curious, confident, ready to try and learn, highly collaborative, self starter - not an order taker.
Compensation
Salary: $200,000 US. Equity participation is meaningful and directly tied to growth milestones, with the opportunity to build long term ownership as the firm scales. We offer health, vision and dental benefits, a 401k, generous paid time off, travel, and education and development opportunities.
Location: Change Logic | Remote (US/ Europe based, <10% travel). Proximity to Nashville, Boston and Geneva/ Switzerland is preferred but not mandatory for the right person.
About Change Logic
We formed Change Logic in 2007 to enable CEOs and senior teams to design and execute strategies to lead disruption in their markets.
Founded by Michael Tushman from Harvard Business School, Professor Charles O’Reilly from Stanford Graduate School of Business, and Andrew Binns from McKinsey & Co. and IBM. We bring methods, tools, and insights underpinned by their research that enable firms to design and execute the business transformation.
We are now scaling this model to most the best academics that CEOs trust around the world.
Seniority level Executive
Employment type Full-time
Job function Marketing and Sales
Industries Business Consulting and Services
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