Marketing Coordinator
D.R. Horton
Marketing Coordinator
D.R. Horton, Inc., the largest homebuilder in the U.S., was founded in 1978 and is a publicly traded company on the New York Stock Exchange. It is engaged in the construction and sale of high-quality homes designed principally for the entry-level and first time move-up markets. The Company also provides mortgage financing and title services for homebuyers through its mortgage and title subsidiaries. D.R. Horton, Inc. is currently looking for a Marketing Coordinator. The right candidate will manage the daily duties associated with marketing coordination for all projects. Essential duties and responsibilities include the following. Other duties may be assigned.
Support marketing and sales initiatives including project positioning, timelines, social media, sales center, and model design/set up, advertising, signage, collateral design, etc.
Strategize, plan, maintain and manage content of all DRH social media initiatives including Facebook, LinkedIn, etc.
Assist in coordination with third party vendors including signage companies, model decorators, digital advertising consultants, creative firms, model maintenance services, etc.
Coordinate with other departments on the creation and maintenance of marketing materials and community identity
Update, maintain, and create website presences on a division, community, and home-specific level
Complete website changes and updates through the company's content management platform, Content Management System (CMS)
Assist in gathering estimates and sources for marketing and sales initiatives
Determine target audience, devise campaigns, and launch email campaigns to create buzz or generate leads for the business
Use email analytics to re-define current processes and procedures
Using Google Analytics, maintain and report on site's overall domain, as well as individual market reports, as needed
Monitor site usage metrics to identify trends and recommend improvements
Update and maintain vendor database, organize community marketing files and maintain marketing collateral inventory
Fact check and proof-read all marketing materials
Ensure brand standards are maintained for the projects
Assist in daily administrative responsibilities including invoice reconciliation and general upkeep of marketing material inventory
Coordinate and manage marketing events at sales centers, attend events as necessary
Assist in training and marketing best practices or new tools/platforms
Oversee model home and sales center installation and maintenance
Conduct all business in a professional and ethical manner to serve customers and increase the goodwill and profit of the company
Ability to work overtime
Ability to travel overnight
Education and/or Experience: Associate degree or equivalent from two-year college or technical school Two to four years related experience and/or training Strong communication skills Attention to detail and creative thinking Ability to work independently and part of a collaborative team Highly motivated self-starter Ability to manage multiple functions and roles concurrently Ability to apply common sense understanding to carry out instructions furnished in written oral form or via DRH applications Proficiency with MS Office and Adobe Suite Ability to sit for majority of 8-hour workday; use hands and fingers to handle or feel; reach with hands and arms; talk and hear. Specific vision abilities required by this job include close vision and peripheral vision The noise level is generally moderate Preferred Qualifications: Coordinate and manage marketing events at sales centers, attend events as necessary Assist in training and marketing best practices or new tools/platforms Oversee model home and sales center installation and maintenance
Come join a winning team with a Fortune 500 company! We are growing fast and are looking for enthusiastic attitudes and team players to join our success. We offer an excellent benefits package including: Medical, Dental and Vision 401(K) Employee Stock Purchase Plan Flex Spending Accounts Life & Disability Insurance Vacation, Sick, Personal Time and Company Holidays Multiple Voluntary and Company provided Benefits Build YOUR future with D.R. Horton, America's Builder. #WeBuildPeopleToo
Job: Sales
Primary Location: Florida-Panama City
Organization: Home Builder
Schedule: Full-time
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