Digital Experience Manager, Incubator
$124.1k - $175.2kKenvue-1
Digital Experience Manager, Incubator Kenvueは現在、日常のケアの並外れた力を実感します。100年以上にわたる伝統を基盤に、科学に根ざした当ホテルは、ニュートロジーナ®、アヴェーノ®、タイレノール®、リステリン®、ジョンソンズ®、バンドエイド®など、すでにお馴染みのアイコニックなブランドを展開しています。科学は私たちの情熱です。ケアは私たちの才能です。 Who We Are 私たちのグローバルチームは22,000人の優秀な人々で、すべての声が重要で、すべての貢献が評価される職場文化を持っています。私たちは洞察に情熱を注いでいます。革命とお客様に最高の製品を提供することに取り組んでいます。専門知識と共感力を持つKenvuerであることは、毎日何百万人もの人々に影響を与える力を持つことを意味します。私たちは人を第一に考え、熱心に気を配り、科学で信頼を勝ち取り、勇気を持って解決します。 Role reports to Head of Incubator Brands Location North America, United States, New Jersey, Summit 勤務地
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The Digital Experience Manager for Incubator Brands (Johnson's Baby, Desitin, Clean & Clear, Maui Moisture, Neostrata, Exuviance, Lubriderm, and all new brands) will own the strategy, content planning and creation, as well as development and optimization of digital experiences across owned channels (website, CRM, etc.). This role focuses on delivering seamless, engaging, and personalized consumer experiences that align with brand objectives and drive engagement throughout the consumer journey. Working closely with cross-functional teams, the Digital Experience Manager will manage day-to-day execution of the digital product roadmap and contribute to continuous improvement initiatives. Key Responsibilities Own a cohesive strategy, content plan, and execution for all Incubator Brands digital experiences (website, CRM, guided selling), ensuring alignment with brand objectives Comfortable translating brand and social priorities into actionable content calendars across owned website and CRM channels Serve as the digital shelf liaison to identify and elevate issues, ensuring brand partners are informed and involved, while collaborating closely with the Digital Shelf team for timely content syndication and updates Collaborate with brand category partners and media teams to maintain a consistent and engaging consumer experience across owned channels Assist in creating and optimizing high‑quality, SEO and AEO‑friendly content that drives engagement and organic visibility Monitor content performance and recommend updates or improvements based on data and consumer trends Execute email marketing campaigns using automation tools to deliver personalized communications based on consumer behavior Track CRM list growth and apply best practices for list hygiene and segmentation Create and monitor key performance indicators (KPIs) for digital initiatives and provide insights to inform continuous improvement Work within agile product development processes, contributing to sprint planning and backlog refinement Partner with cross‑functional teams to ensure timely delivery of projects and seamless integration across platforms Embrace an entrepreneurial spirit by proactively taking initiative on all digital projects Act as the PDP content owner, managing imagery, copy, and best practices while collaborating with the Digital Shelf team to ensure compliance with content rights across all channels (owned and third‑party/partner websites) Oversee smooth transitions and timely project delivery throughout changes for technical tools and ways of working (customer data platform, email service provider, etc.) Required Qualifications Bachelor’s degree in Marketing, Business, Technology or a related field A minimum of 6-8 years in digital marketing, eCommerce or consumer experience management Strong understanding of digital platforms, content optimization and consumer engagement strategies Ability to manage multiple projects and collaborate effectively with cross‑functional teams Familiarity with analytics tools (e.g., Google Analytics) and data‑driven decision‑making Excellent communication skills (written and verbal) and attention to detail Creative problem‑solving skills and a proactive approach to improving consumer experiences Salary $124,100.00 – $175,200.00 Benefits競争力のある福利厚生パッケージ*
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*注:Kenvueの合計報酬には、給与、ボーナス(該当する場合)、および福利厚生が含まれます。あなたのタレントアクセスパートナーは、採用および採用中に、関連する場所の報酬提供総額と特定の給与範囲について詳しく共有することができます。採用プロセス。 Equal Employment Opportunity Statement Kenvueは機会均等雇用者であることを誇りに思っています。人種、肌の色、宗教、性別、性的指向、性同一性、年齢、出身国、または保護された退役軍人の地位に関係なく、すべての資格のある応募者は、能力に基づいて雇用の検討を受け、障害に基づいて差別されることはありません。 Accessibility障害を持つ個人の方は、宿泊施設のリクエスト方法について、私たちの障害者支援ページを確認してください。
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