Digital - Senior Specialist/Specialist, Paid Social

Senior Specialist / Specialist, Paid Social The mission of the Paid Digital Media Department is to deliver targeted, world‑class content across Paid Digital Media channels to drive brand awareness, new customer acquisition, and conversion. This is a unique opportunity to be part of the team responsible for the development, implementation, and management of all Aritzia Paid Social marketing to reach clients with content tailored to each platform. As the Senior Specialist / Specialist, Paid Social you will play a pivotal role in supporting the execution and optimization of the Paid Social program. With the skills you gain in this role, the opportunities are endless from a rewarding career in Paid Digital Media to continued growth and development with Aritzia. Responsibilities Define the enduring, strategic channel approach for our Paid Social program A/B testing, tracking, and strategies, including test ad copy, landing pages, visual assets, audience targeting, and other variables to improve performance of ad spending Curate platform‑specific creative content to drive our messaging priorities. Procure creative assets from cross‑functional partners and ensure assets meet Paid Media requirements Create relevant advertising audiences using 1st and 3rd party data Leverage insights to enhance activation results through measuring and optimizing KPIs Seamlessly deliver, manage, and drive continuous improvement for Paid Social programs Qualifications Proven skills, education, and/or applicable certifications in Performance Marketing vertical, performance optimization & analytics, reporting and/or marketing channel management A commitment to learn and apply Aritzia's Values and Business and People Leadership principles The ability to collaborate fluently with cross‑functional partners and manage multiple priorities at once A commitment to quality and investing in results that add value to the business Knowledge of luxury fashion brands and eCommerce apparel experience (preferred) Hands‑on‑keys experience within Ads Managers (preferred) At Aritzia, we provide market‑leading compensation packages designed to reward impact through our pay‑for‑performance philosophy. The range for roles at this level is $50,000–$150,000 per year. Total compensation may include base, bonus and/or equity depending on the role, which has the potential to be greater than this range. With comprehensive benefits, aspirational workspaces, and elevated perks and experiences we provide it all. Benefits Product Discount Maybe you've heard of our famous product discount? Or our exclusive private shopping events? You have now. Baby Leave Program We provide up to 16 weeks of paid time to support you and your growing family. Aritzia Virtual Wellness Because your health, happiness and safety matter, we provide 24/7 resources to support you in your wellbeing goals, whether they're physical, mental, social or financial. Aspirational Workplace Our offices are specially designed to be spaces of creativity, productivity and inspiration. The Extras We also offer a multitude of other perks like snacks and refreshments, dry‑cleaning, hotel, restaurant discounts, health and wellness discounts, and self‑care promos. Aritzia is an Equal Employment Opportunity employer. Our goal is to be inclusive, diverse, and representative of the communities where we work while creating an environment where every person can enjoy a successful career. This commitment applies to all candidates and employees regardless of race, ethnicity, citizenship, creed, place of origin, religion, sex, gender identity, gender expression, sexual orientation, family status, marital status, disability, age, and any other protected characteristic. Requests for accommodation due to a disability or any other protected characteristic can be made at any stage of the recruitment process and during employment by contacting our People & Culture Team. #J-18808-Ljbffr Aritzia LP