Marketing & Sales Associate - Meta Ads

Alabaster is one of the most exciting and fast‑growing companies in faith‑based publishing today. Founded in Los Angeles, we create beautiful and compelling Christian products — integrating thoughtful design, theological depth, and cultural relevance to help people engage with faith in meaningful ways. We're looking for a Marketing & Sales Associate who will play a key role in driving revenue through paid digital marketing, with a focus on Meta Advertising. This opportunity is for someone with hands‑on experience running and optimizing paid social campaigns that generate measurable sales. You'll help scale our customer acquisition efforts, manage advertising performance, collaborate on creative strategy and connect marketing investments directly to revenue growth. Key Responsibilities Manage and optimize paid campaigns across Meta platforms including Facebook and Instagram Support growth across additional channels including Amazon, TikTok and wholesale Develop testing strategies across audiences, monitoring campaign performance and adjusting targeting, messaging, and budgets to maximize ROAS Work closely with the Marketing, Sales and Brand team to align marketing efforts with sales goals Partner with cross‑functional teams across Operations, Brand and Demand Planning to forecast needs, track inbound shipments and prevent stockouts or overages Support ongoing product detail page (PDP) optimization including imagery, copy and keywords to improve visibility and conversion Monitor listing suppressions, reviews, and account health alerts, coordinating with the Customer Experience team to resolve issues quickly and protect brand reputation Review ad performance and adjust bids, budgets, and creative assets based on ROAS and ACOS performance Plan and execute major seasonal promotions including Prime Day, Cyber Week, and Holiday Deals, submitting Lightning Deals and coupons to meet deadlines Requirements 2–4+ years of experience in digital marketing or performance marketing Hands‑on experience managing Meta (Facebook and Instagram) ad campaigns, Amazon, TikTok and other sales channels with measurable sales outcomes Proven ability to drive sales growth and optimize profitability through marketplace strategy, advertising, and inventory management Strong understanding of FBA and FBM inventory workflows, from forecasting to restock planning to virtual bundling Excellent command of product listings, A+ Content, and Brand Registry — ensuring content accuracy and visual excellence Proficiency in Excel/Google Sheets, and comfort using analytics or reporting tools (Looker Studio, Helium10, JungleScout, etc.) A proactive mindset — you catch issues before they become problems and communicate clearly across departments Strong organizational and time‑management skills; you can juggle campaigns, launches, and content updates with precision Bonus Points If You Have Familiarity with NetSuite, CoreSource, or Edelweiss for inventory and listing management Understanding of D2C and wholesale/retail distribution (Ingram, Shopify, Amazon, etc.) Creative eye for on‑brand product presentation and content strategy Passion for mission‑driven brands and resonance with faith‑based creative work Benefits The expected salary range for this position is $65,000 to $85,000 per year, depending on experience Exceptional health coverage (medical, dental, vision) with 99% of premiums covered by us after 3 months A 401(k) plan with a 3% salary match after six months Generous paid time off (PTO) and paid holidays Enjoy various stipends for work and wellness, and a generous discount on company products A collaborative, mission‑driven, and growth‑oriented work environment Opportunity to directly impact the financial strategy of a rapidly growing e‑commerce company #J-18808-Ljbffr SupportFinity™