Director Product Marketing

Job Description

Want to discover just how far your intellectual curiosity can take you? You’re in the right place.

For more than four decades, Axcelis Technologies has been at the forefront of innovation in semiconductor manufacturing technology. Chipmakers around the globe rely on our tools and process expertise to deliver the semiconductors that power modern life from smartphones and computers to cameras and cars. Our influence is global, with more than 30 offices worldwide, an installed base of thousands worldwide and a customer list that includes the world’s largest semiconductor manufacturers.

Our team is expanding, and we are currently hiring a Director of Product Marketing.

Responsibilities

• Define development of the company’s product(s) market requirements including product strategy, requirements, and value-based pricing to support market share growth and increasing margin.
  • Oversee market research and identify customer needs.
  • Track and report competitive product offerings and capabilities.
  • Lead the development of new product definition and business plans.
  • Lead product strategic planning process, including situation and strategy.
• Develop product marketing plan and materials to bring product(s) to market.
  • Successfully create and carry out the product marketing strategy.
  • Develop product positioning to drive competitive advantage, revenue, and market share.
  • Develop value-based pricing strategies.
  • Create market demand by collaborating, supporting, and enabling sales.
  • Collaborate and prioritize customer demo requests, timing and data required.
• Define tool configurations and options for sale, support upgrade development for install base.
  • Own product performance specifications and support spec responses.
  • Define tool configurations and options for sale.
  • Engage with customers and communicate customer feedback to engineering, manufacturing, and sales to enhance existing product(s) or product line(s).
  • Work with Core Team to implement product strategies to keep product relevant.
  • Support upgrade development. Develop upgrade promotion and positioning in context with product roadmap.
  • Manage product life cycle including components and assemblies. Collaborate on transition strategies of install base to latest configuration.

Basic Qualifications

• Minimum of 7 years’ product marketing management experience gained in the semiconductor equipment, device, materials, or capital equipment sector preferred. Preference for individuals with device process and applications background in Advanced Logic, DRAM, or Foundry market spaces.
• Bachelor’s degree required, Technical Masters’ or MBA is preferred.
• Must be technology-minded, with excellent collaborative skills with the ability to lead and work effectively with cross-discipline teams across the business.
• Must have strong research skills and the ability to gain insight into the customers’ needs and experiences.
• Must have a demonstrable mix of creative and structured thinking and be able to execute effective marketing strategies.
• Is enthusiastic and determined to achieve increased market share and revenue growth for assigned products.
• Must be able to read, write, comprehend, and speak English sufficiently well to perform job functions.
• Willingness to travel. 35%

Equal Opportunity Statement

It is the policy of Axcelis to provide equal opportunity in all areas of employment for all persons free from discrimination based on race, sex, religion, age, color, national origin, disability status, medical condition (including pregnancy), veteran status, sexual orientation, marital status, or any other characteristic protected by federal, state or local law. Axcelis will provide reasonable accommodation necessary to enable a disabled candidate or employee to perform the essential functions of the position, unless the accommodation would create an undue hardship for the Company.

U.S. Base Salary Range

$163,016.40 - $244,524.60

This base salary range reflects the typical compensation for this role across U.S. locations.

Base pay is one part of our U.S. total compensation package which includes eligibility in the Axcelis Team Incentive bonus plan and comprehensive benefits package (for regular employees working 20+ hours a week).