Associate Director, Measurement Science

3 days ago Be among the first 25 applicants

This range is provided by Samba TV. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$150,000.00/yr - $160,000.00/yr

About the Company

Samba TV tracks streaming and broadcast video across the world with our proprietary data and technology. We are on a mission to fundamentally transform the viewing experience for everyone. Our data enables media companies to connect with audiences for new shows and movies, and enables advertisers to engage viewers and measure reach across all their devices. We have an amazing story with a unique perspective on culture formed by a global footprint of data and AI‑driven insights.

Role Overview

Reporting directly to the Head of Measurement Science, the Associate Director, Publisher & Platforms position will lead the operations of a publisher and platform channel sales business in close partnership with Sales, Product Management, Finance and operational teams. Assuming a customer empathy lens, the Associate Director will own the measurement process for the vertical from client ideation to implementation, understanding our customers’ unique needs and challenges, and seeking diverse perspectives throughout the process. This role will be responsible for a team focused on reporting and performance evaluation of advertiser campaigns, and contributing to greater ad sales research initiatives for Samba.

WHAT YOU'LL DO

• Oversee a 5‑person client delivery team, providing leadership oversight and mentoring to a team of analytics professionals while focused on setting up and delivering world‑class ad‑effectiveness measurement and building process workflow documentation.
• Lead client engagements at the most senior level, routinely engaging with C‑Suite executives at publishers, brands, agencies and ad‑tech platforms.
• Partner with GTM teams and marketing to properly position Samba measurement capabilities and support the Head of Measurement initiatives.
• Help drive strategy around cross‑platform attribution and other forms of innovative measurement.
• Actively evangelize Samba data and measurement capabilities in client engagements, marketing efforts and at industry events as well as provide visionary leadership around the use of Samba TV’s measurement.
• Support development of narratives for findings; drafting of proposals and statements of work for new opportunities with existing clients.
• Be an expert on Audience and Outcome Measurement methodologies and industry standards, both inside and outside of Samba.
• Proven track record and comfortability in a client‑facing role, a deep understanding of the advanced TV and video ecosystems, along with expertise in audience‑based buying.
• Work in deep partnership with Data Science and Product teams alongside the Head of Measurement to create better measurement products that advance the industry.
• Lead meta‑analysis and large bespoke measurement engagements.
• Balance changing priorities and execution of multiple research studies at once and manage deliverables and timelines.
• Possess a willingness to support team members and dive into a player‑coach role as needed to maintain delivery schedules and hit delivery goals.
• Work with cross‑functional teams to implement and execute studies.
• Educate internal and external teams on the benefits and capabilities of Samba’s suite of measurement products.

WHO YOU ARE

• BA/BS or MS in a related technical field or equivalent practical experience.
• 4+ years in ad‑effectiveness, audience measurement and guiding client actions based on data.
• 2+ years of experience leading research delivery teams.
• Demonstrated technical acumen; ability to influence and debate solutions with technical team members, to understand technology solutions and potential tradeoffs, and to represent technical concepts to non‑technical stakeholders.
• Excellent written and verbal communication skills, including client presentations and industry events.
• Ability to develop keen client insight and actionable recommendations based on research, data and industry trends.
• Cross‑functional solid leadership; ability to excite, influence and align other teams to achieve goals.
• Experience with both outcome and audience measurement capabilities.
• Experience in the TV, Media, Entertainment or digital advertising spaces.
• Understanding of identity resolution and programmatic advertising.
• Comfortable with SQL, R/Python or similar data tools.
• Proficiency working within Salesforce, Jira, Asana or other CRM and/or project management tools.

Samba TV is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We strive to empower connection with one another, reflect the communities we serve, and tackle meaningful projects that make a real impact.

Samba TV may collect personal information directly from you, as a job applicant, and may also receive personal information from third parties, for example in connection with a background, employment or reference check, in accordance with applicable law.

Samba TV expects to offer a base salary between $130,000 and $160,000 USD per year for roles performed in New York or California; actual base salary offered will depend on location, experience and performance. Other rewards may include bonuses, short‑term incentives and long‑term incentives. In addition, Samba provides health insurance, wellness offerings, life and disability insurance, a retirement savings plan, paid holidays and paid time off (PTO) and other employee benefits.