Product Marketing Specialist

Job Description

This Product Marketing Specialist will be overseeing the a newly launched product. This position will be responsible for looking at usage metrics for user tracking, creating better & more targeted campaigns, and promote user success stories and testimonials. This position is 100% a software product facing role.

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to View email address on click.appcast.io learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy:

Skills and Requirements

5+ years of product marketing experience with at least 1 year of experience in a market facing role (e.g. delivering presentations to customers and prospects, conducting competitor analysis and market research)

Proficient in productivity applications such as Microsoft Office, Project, ClickUp, or others

Familiar with marketing automation tools such as Hubspot, Marketo, Pardot and Omniture, and Google Analytics

Power user of networking tools such as LinkedIn, Twitter, Facebook and Instagram

Exceptional ROI-tracking skills, able to prove what is -or isn't-working

Must be a strong public speaker, comfortable in front of large, senior groups, and a solid writer

Excellent people and management skills to interact with staff, colleagues, cross-functional teams and third parties. Team player! Healthcare experience