Sales Associate

Job Description

Job Description

Description:

About the Role

We are looking for a results-driven Sales Associate to lead daily sales operations, cultivate customer relationships, and drive volume and margin growth across both new and existing accounts. This role plays a vital part in aligning customer needs with supply and logistics capabilities, helping ensure operational excellence in a fast-paced fuel market.

You’ll be working at the intersection of sales, supply, and logistics—identifying business opportunities, developing accounts, and helping the company stay competitive.

Key Responsibilities

• Lead Generation & Prospecting: Identify potential customers through referrals and face-to-face outreach.
• Customer Engagement: Initiate contact, schedule meetings, and deliver effective product/service presentations.
• Relationship Management: Build and maintain strong relationships with both new and existing customers.
• Needs Assessment & Problem Solving: Understand customer challenges and provide tailored solutions.
• Sales Presentations & Negotiations: Prepare and deliver proposals; negotiate terms and close deals.
• Post-Sales Support: Ensure compliance and maintain strong communication after the sale.
• Market Intelligence: Stay informed on competitive offerings, pricing, and industry trends.
• Sales Reporting: Maintain CRM records, submit reports, and contribute to forecasting efforts.
• Performance Goals: Meet or exceed monthly and annual sales targets for volume and margin.

Job Expectations

• Develop and execute a targeted sales strategy for both acquiring new accounts and growing existing ones.
• Manage and maintain a robust sales pipeline using CRM tools.
• Conduct formal and informal presentations to potential clients.
• Collaborate with supply and logistics teams to optimize service delivery.
• Resolve customer concerns (e.g., credit, pricing, supply issues) in a timely and professional manner.
• Maintain detailed activity reports and provide management with regular updates.

Skills & Competencies

• Excellent verbal and written communication
• Strong interpersonal and relationship-building skills
• Confident presenter with strong negotiation abilities
• Strategic thinking and closing ability
• Proficient in CRM platforms (e.g., Salesforce, Dynamics)
• Microsoft Office proficiency (Word, Excel, PowerPoint, Outlook)
• Strong time management and organizational skills
• Self-motivated, persistent, and goal-oriented

Qualifications

• Minimum 5 years of face-to-face sales experience required
• Bachelor's degree preferred
• Previous experience in the fuel or energy industry is a strong plus
• Proven track record in new business development
• Ability to travel, including overnight trips as needed
• Experience managing and growing existing customer accounts
• Ability to operate in a high-speed, competitive sales environment

Personal Attributes

• High sense of urgency
• Competitive and driven to succeed
• Self-starter with a strong work ethic
• Energetic, personable, and professional
• Organized and capable of managing multiple priorities