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Senior Director, B2B Brand Marketing

$170k - $200k

Bilt Rewards

What’s the role?We're looking for a senior brand builder to own B2B brand marketing across Bilt's three partner pillars: real estate, merchant, and dining. This is a high-impact, cross-functional role with a mandate to define how Bilt shows up as a brand with its most important external audiences — and to make Bilt the clear hospitality winner in the market.You'll report directly to the CMO and work closely with GMs and business leads to move away from reactive, one-off marketing requests toward a proactive, strategic brand function. The current model is fragmented; you'll be the person who fixes that. You'll set the strategy, raise the creative bar, and leverage shared company resources — events, design, and content — to execute with consistency and intention.This role sits at the intersection of strategy and execution. You'll set the vision and roll up your sleeves.In this role, you will…Develop and own the overarching B2B brand marketing strategy across real estate, merchant, and dining partnersConcept and lead brand campaigns, activations, and experiences that drive awareness and excitement among B2B audiences — proactively, not reactivelyPosition Bilt as a premium hospitality brand in the minds of key partner audiences and the broader industryServe as brand strategy counsel to the CMO and senior stakeholders, shaping how Bilt shows up externally across all partner segmentsIdentify white space opportunities to build brand equity with prospective partners and deepen affinity with existing onesDesign standout partner launch strategies that generate cultural moments and reflect well on both Bilt and the partnerDetermine which industry conferences, speaking opportunities, or owned moments Bilt should invest in — and build toward themPartner with GMs and business leads to translate their goals into the right marketing solutions, replacing ad hoc asset requests with a more thoughtful, centralized processDirect the Events, Content, and Design teams as a strategic lead — setting direction and ensuring all output is on-brand, purposeful, and high qualityCollaborate with product marketing and paid teams to align messaging and amplify campaigns across partner-facing channelsManage budgets and demonstrate ROI across B2B brand programsRegarding qualifications, we're seeking...8+ years of experience in brand marketing, B2B marketing, or partner marketingA clear track record of personally shaping and elevating a brand — not just executing within oneStrong instincts for creative quality and brand consistency, with the ability to set and hold a high barExperience operating as a strategic partner to senior leadership and cross-functional teamsExcellent communication and storytelling skills — written, verbal, and visualComfort operating in ambiguity and building structure where it doesn't yet existEvidence of having joined a company at an important stage and materially moving the brand forwardNice to Have:Background in consumer, CPG, or tech with strong brand DNAExperience in hospitality, loyalty, fintech, or real estateFamiliarity with the partnership or B2B ecosystem (real estate operators, restaurant groups, fitness brands, etc.)Experience building or launching industry-facing thought leadership programsBenefits:Compensation - We offer a competitive salary with a meaningful stake in the company via equity and our performance bonus programHealth insurance for you (& your loved ones) from day one - Enjoy a One Medical Membership, wellness stipends, family programs and more, on us. We’ve got you and your family covered from day one.401k plan with a match - Retirement may feel more like a pipe dream than a reality but we’re here to help you get there.Commuter FSAs - We believe the best ideas come from being together in one place. We just don’t think getting there should be so expensive.UNLIMITED PTO - Because we believe that working hard shouldn’t mean always working. Take time for you as often as you need it.Exclusive Employee only Bilt Points - We give our employees unique opportunities to earn points throughout their time at Bilt.At Bilt Rewards, we believe in transparency and we do our best to make sure the company and our candidates are on the same page as it relates to compensation. In addition to posting salary ranges for our open roles, candidates should expect to be asked about compensation expectations and requirements early on in their interview process. Our goal is to highlight when expectations and Bilt’s salary range may be out of sync, and work with the candidate to determine whether it makes sense to continue conversations.We are considering candidates with differing levels of expertise for this position. Leveling will be based upon your experience and performance in the interview process.Where a new hire falls within a range will be based on their individual skills and experience, and how these competencies compare across other employees in the same role. Bilt's bands are designed to allow for individual compensation growth within the role. As such, new hires typically start at the lower end of the range. Bilt rewards performance and outcomes - should you join the company, you will have the opportunity to grow your salary over time.The salary range for a Senior Director, B2B Brand Marketing is $170,000 - 200,000 and will be eligible for equity and an annual performance-based bonus.

Vacancy posted 2 days ago
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