Communications Associate - Marketing and Copywriting

Job Description

Job Description

Benefits:

• 401(k)
• Competitive salary
• Dental insurance
• Health insurance
• Opportunity for advancement
• Paid time off
• Parental leave
• Training & development
• Tuition assistance
• Vision insurance
• Wellness resources

SUMMARY

The Communications Associate of Marketing and Copywriting, under the direction of the Communications Director, strategizes, writes, and distributes marketing content that effectively communicates key messages and moves people to action. This person tells stories through written communication and works collaboratively to develop and distribute original content across all platforms that clearly communicates the vision, ministry and goals of First Naples.

The Communications Associate participates in the strategy, planning, development, and management of informational and creative content produced by First Naples. They assess target demographics, develop strategies, and write content that communicates the mission, vision, and values of First Naples.

RESPONSIBILITIES

• Create appropriate content for First Naples' designated audiences.
• Follow guidelines for the tone, style and voice of all brand content, writing copy for digital platforms and print pieces as needed.
• Partner with Social Media Manager, under the direction of the Communications Director, to proactively execute marketing campaigns on an established calendar (including sermon series, church-wide events, campus, and ministry area requests).
• Write high-quality content for web, print, social media, email, press releases, and internal applications, collaborating with ministries as needed.
• Interpret creative direction and adapt points from creative briefs into persuasive copy concepts.
• Propose copy concepts and present underlying strategic thinking to leaders.
• Assist the Communications Director in developing marketing strategies, improving content delivery and promotion, and championing content marketing strategy across all ministries.
• Manage personal workflow to meet deadlines.
• Assist Communications Director as assigned.

SPECIFIC WEEKLY TASKS

• Distribute content across all platforms in collaboration with the Communications Team (i.e. emails, texts, website copy, social media captions)

o Regular website content updates
o Weekly Email and First Word
o Partner with Social Media Coordinator on daily content

• Stay connected and in the know on all active and soon coming projects.

GENERAL TEAM EXPECTATIONS

• Passionate about storytelling through marketing and written content.
• Work with the Communications Director to ensure all marketing campaigns are being completed in a timely manner.
• Be able to report to the Communications Director with statuses for design
• projects in progress.
• Participate in and contribute to strategy meetings regarding church-wide initiatives and ministry specific events.
• Contribute ideas to the creative process and provide constructive feedback to the creative team.

SKILLS + QUALIFICATIONS

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required.

• Progress toward a Bachelor's degree in marketing, communications, public relations, english, and/or proven experience in related fields.
• 1-2 years experience in communications, marketing, or related fields preferred.
• Evidence of a flourishing relationship with Jesus and commitment to His church.
• Intermediate knowledge of copywriting and Adobe InDesign (Photoshop + Illustrator a plus).
• Experience with Microsoft 365 preferred.
• Must have strong written and verbal communication skills
• Demonstrated ability to multitask and prioritize workflow.
• Highly motivated and creative with a passion for connecting with current and future members of First Naples.