Staff UX Content Strategist, Frame.io

The Opportunity

The Adobe Design Content Strategy (ADCS) team is looking for a Staff UX Content Strategist to join our team, supporting Frame.io. We use our expertise in language and communication to shape experiences across Adobe's products and services. Our work ranges from content design and in-product, UX writing to developing standards and guidelines for our design system, and more.

Frame.io, an Adobe Company, is changing the future of how creative work gets done by helping over 1 million creative professionals seamlessly collaborate from all over the world. We have built a product that creatives recognize and love through constant innovation and incredible attention to detail.

Important note: This is not a content marketing or advertising copywriting role.

What You'll Do

As part of the ADCS team, you'll be the lead UX content strategist for Frame.io, where you'll:

• Define and drive the content strategy vision for Frame.io's product experience, from onboarding to advanced workflows.
• Partner with product, engineering, research, and design leads to create cohesive, user-centered experiences.
• Craft clear, purposeful, and on-brand in-product content that supports Frame.io.
• Lead UX content strategy for major product initiatives, owning end-to-end content execution across surfaces and platforms.
• Develop and scale content frameworks, voice and tone guidelines, and reusable patterns specific to Frame.io, ensuring they align with and complement Adobe's broader design and content system, Spectrum.
• Identify and lead high-impact opportunities to evolve product language, taxonomy, and information architecture.
• Mentor designers and cross-functional teammates on best practices in UX writing, content design, and systems thinking.
• Collaborate with the broader Adobe Design org to ensure consistency across Adobe Creative Cloud experiences.
• Use research and data to validate content decisions and advocate for user needs and clarity.
• Establish and lead content workflows and processes across the Frame.io design and product teams, ensuring a consistent, content-first approach that delivers high-quality, reliable outcomes.

What You Need To Succeed

• 7+ years of experience in content design, UX writing, or UX content strategy within a product design environment.

• Mastery of content strategy and design practices, including expertise in naming and messaging.

• A strong portfolio of work that showcases strategic thinking skills, high attention to craft, and a clear design point of view in your work.

• Strong storytelling skills to communicate complex visions and influence stakeholders.

• Ability to develop and test a range of content and design solutions across different styles and contexts.

• A collaborative mindset and ability to work peer-to-peer with senior leaders across functions.

• Passion for user advocacy and a commitment to elevating design quality and consistency.

• Experience developing taxonomies and information architectures that support intuitive navigation, content discovery, and scalable design systems.

• Experience with Figma and other collaborative design tools.

Nice to have, but not required:

• Experience working with digital/media asset management systems

• Systems and standards development

• Experience with Adobe Creative Cloud apps

About Adobe Design

Adobe Design creates tools that amplify the world's ability to create and communicate. We're a global team of designers, researchers, prototypers, content strategists, program managers, and more who work across Adobe's three product lines: Creative Cloud, Document Cloud, and Experience Cloud.

About Adobe

Adobe empowers everyone to create through innovative platforms and tools that unleash creativity, productivity and personalized customer experiences. Adobe's industry-leading offerings including Adobe Acrobat Studio, Adobe Express, Adobe Firefly, Creative Cloud, Adobe Experience Platform, Adobe Experience Manager, and GenStudio enable people and businesses to turn ideas into impact, powered by AI and driven by human ingenuity.

Our 30,000+ employees worldwide are creating the future and raising the bar as we drive the next decade of growth. We're on a mission to hire the very best and believe in creating a company culture where all employees are empowered to make an impact. At Adobe, we believe that great ideas can come from anywhere in the organization. The next big idea could be yours.

Let's Adobe together

At Adobe, we believe in creating a company culture where all employees are empowered to make an impact. Learn more about Adobe life, including our values and culture, focus on people, purpose and community, Adobe for All, comprehensive benefits programs, the stories we tell, the customers we serve, and how you can help us advance our mission of empowering everyone to create.

Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other protected characteristic. Learn more.

Adobe aims to make our Careers website and recruiting process accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, email View email address on click.appcast.io or call View phone number on click.appcast.io.

AI Use Guidelines for Interviews: Our interviews are designed to reflect your own skills and thinking. The use of AI or recording tools during live interviews is not permitted unless explicitly invited by the interviewer or approved in advance as part of a reasonable accommodation. If these tools are used inappropriately or in a way that misrepresents your work, your application may not move forward in the process.

At Adobe, we empower employees to innovate with AI — and we look for candidates eager to do the same. As part of the hiring experience, we provide clear guidance on where AI is encouraged during the process and where it's restricted during live interviews. See how we think about AI in the hiring experience.

Expected Pay Range:

Our compensation reflects the cost of labor across several U.S. geographic markets, and we pay differently based on those defined markets. The U.S. pay range for this position is $146,300 -- $274,300 annually. Pay within this range varies by work location and may also depend on job-related knowledge, skills, and experience. Your recruiter can share more about the specific salary range for the job location during the hiring process.

In California, the pay range for this position is $189,400 - $274,300

In New York, the pay range for this position is $189,400 - $274,300

In Washington, the pay range for this position is $181,100 - $262,250

At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans. Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).

In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.

State-Specific Notices:

California :

Fair Chance Ordinances

Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and "fair chance" ordinances.

Colorado:

Application Window Notice

If this role is open to hiring in Colorado (as listed on the job posting), the application window will remain open until at least the date and time stated above in Pacific Time, in compliance with Colorado pay transparency regulations. If this role does not have Colorado listed as a hiring location, no specific application window applies, and the posting may close at any time based on hiring needs.

Massachusetts:

Massachusetts Legal Notice

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.