Campaign Coordinator

Campaign Coordinator

Martin Retail Group is a leading force in local retail marketing, specializing in strategic, turn-key solutions for global automotive brands. Since our founding in 1977, we've grown to 400+ team members across the United States, representing thousands of dealerships and placing over $1B of media annually – all focused on helping our clients sell more cars and trucks. We pride ourselves on being more than a traditional "ad agency," delivering targeted results. We're also backed by the incredible resources of Publicis Groupe, offering unparalleled world-class technology and capabilities. If you're looking to make a significant impact in a dynamic, specialized field, explore a career with us.

The Campaign Coordinator will play a critical role overseeing accounts that he or she will plan, execute and optimize digital campaigns.

Responsibilities:

• Work closely with Campaign Management team to implement campaigns and provide media solutions
• Create and manage Insertion Orders including reconciling invoices for payment
• Understand agency's digital and audience strategy to be able to effectively communicate with agency partners, clients and stakeholders and integrate into media plans
• Demonstrate diligence, attention to detail and adherence to programmatic and addressable best practices throughout the full programmatic campaign life cycle
• Maintain and organize campaign-specific materials in team's shared document repository
• Handle daily campaign maintenance, including internal questions regarding tracking and status of various campaigns utilizing Media Ops reporting, email correspondence, and/or Teams communication channels
• Assist in the development of client-facing campaign performance reports as needed
• Manage the creation, QA, and delivery of insertion orders based on client requests
• Assist in monitoring the delivery of campaign assets from Traffic / Ad Ops teams and responsible for providing additional relevant campaign documentation to trading teams in preparation for campaign launch
• Responsible for campaign QA process to ensure accurate campaign taxonomy, implementation, pacing, and performance
• Participate in regular knowledge share sessions to share and learn new strategies for optimizing and enhancing
• Work with media partners to share media performance reporting and to ensure accurate platform implementation

Qualifications:

• Education: 4-year degree in advertising, marketing, or relevant field
• Experience: 1 year agency and media experience in fast-paced, live, programmatic offerings preferred
• Skills: Proven track record of interpersonal skills to work with a variety of people in different internal departments, as well as and external vendors and clients across the US
• Must contribute positively to team culture and thrives in both collaborative and independent work environments
• Outstanding organizational and communication skills and enjoys working in a fast-paced environment
• Exceptional experience with digital media planning and buying including programmatic
• Strong communication skills, verbal and written, and presentation skills
• Strong analytical and data-driven decision-making skills
• Great work ethic and detail oriented
• Client-focused with a strong sense of urgency
• Working knowledge in Microsoft Office Suite with intermediate to advanced understanding of Excel, or willingness to expand skillset

Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

Compensation Range: USD $40,280.00 - USD $50,900.00/Annually.