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Digital Media Specialist

KNAPP Inc.

Digital Media SpecialistKNAPP brings new technology to warehouse automation. The KNAPP Group is a global provider of intelligent automation solutions for intralogistics and manufacturing, specializing in the sectors healthcare, fashion/apparel, general retail, food retail, industry and service. We live and breathe automation. We, more than 8,000 employees of the KNAPP Group across over 60 locations worldwide, shaping the future-oriented intralogistics industry, are dedicated to making complexity simple.One of KNAPP's primary goals is to use continuous innovation to drive warehouse automation forward, always with the specific needs of the customers in mind. KNAPP Group's unrelenting development activity is evident in everything from automated order picking systems and continuing refinement of container handling technology to its state-of-the-art, industry leading software solutions.The Digital Media Specialist manages KNAPP US & Canadian digital content, website updates, paid and organic social media, video management, and marketing analytics. This role ensures all digital channels are current, on-brand and performing effectively. The Specialist partners with the Content Manager, Marketing Operations Manager and Event Manager to support campaigns, events, and content distribution while maintaining the technical and creative health of KNAPP's web and media platforms.Essential Functions & Responsibilities:Coordinate website maintenance and functionality by working with external agencies, the Marketing Operations Manager, and Content Manager.Create and update landing pages for new assets, events, press releases and announcements.Execute all graphic design needs including ads, social posts, blogs, white papers and campaign assets.Manage HubSpot emails, templates and digital workflows supporting ongoing campaignsOwn Vimeo channel organization, asset cleanup and video performance reporting.Support video editing for monthly campaigns and project-based customer storytelling.Maintain website system health, check integrations and ensure correct functionality across platforms.Partner with Event Manager on tradeshow-related digital assets and website updates.Support Content Manager with publishing blogs and enabling independent posting workflows.Track digital performance across GA4, HubSpot Analytics and other reporting tools.Core Competencies:Relationship Building : Creating and maintaining positive, productive connections.Initiative : Taking proactive steps without being prompted.Innovation : Generating new ideas or improving existing processes.Learning Agility : Quickly learning and applying new knowledge or skills.Working Conditions & Environment:Overtime if required by work.Occasional travel required.Professional office etiquette required at all times.Physical requirements: sitting for long periods of time, standing, walking, climbing ladders, speaking, visual acuity, finger dexterity, listening, reaching at arm's length, and lifting up to 50lbs.KNAPP is an equal opportunity employer. We are committed to a work environment that supports, inspires, and respects all individuals without discrimination on the basis of race, color, religion, sex, sexual orientation, gender identity, age, national origin, veteran, disability status or any other basis protected by law.Due to the safety-sensitive nature of this position, strict adherence to KNAPP's drug-free workplace policy is required. All candidates will be subject to drug-screening in accordance with the policy and will be expected to remain drug-free during their employment. There will be no exception if recreational or medical use of marijuana is permitted in the location of employment and/or residence or if use of marijuana is only during "off-hours."

Vacancy posted 4 days ago
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