Director of Marketing

Job Description

Job Description

TCT is seeking a hands-on Director of Marketing to lead the day-to-day execution of marketing initiatives while helping advance the organization’s digital-first transformation. Reporting directly to the Chief Brand & People Officer, this role will help execute TCT’s marketing roadmap, manage the marketing team, improve operational effectiveness, and drive integrated marketing programs across digital and traditional channels.

The ideal candidate is a collaborative marketing leader who enjoys both strategy execution and hands-on work. This person will manage a small but growing team, partner closely with leadership, evaluate new marketing technologies and vendors, and help strengthen TCT’s audience growth, brand awareness, and ministry impact.

Key Responsibilities

• Lead, coach, and develop the marketing team.
• Manage team priorities, workflows, deadlines, and performance.
• Provide guidance to both early-career and experienced marketing professionals.
• Create a culture of accountability, collaboration, and continuous improvement.

• Partner closely with the CB&PO to execute TCT’s marketing strategy and annual roadmap.
• Translate strategic priorities into actionable plans and measurable outcomes.
• Drive consistent execution across campaigns, content, promotions, and organizational initiatives.
• Monitor performance and recommend improvements based on data and insights.

• Help advance TCT’s transition to a digital-first marketing organization.
• Support audience growth initiatives across social media, email, web, video, and digital channels.
• Identify opportunities to improve marketing effectiveness through technology, automation, and process improvements.
• Evaluate marketing platforms, vendors, and emerging solutions alongside leadership.

• Lead traditional marketing efforts including trade shows, conferences, direct mail, events, and promotional campaigns.
• Develop integrated campaigns that effectively connect digital and traditional channels.
• Support initiatives that drive viewership, audience engagement, donor awareness, and distribution growth.

• Partner with Programming, Production, Digital, and Executive Leadership teams.
• Coordinate resources and stakeholders to ensure successful project delivery.
• Serve as a trusted collaborator who can effectively work across departments.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or related field preferred.
• 7+ years of progressive marketing experience.
• 3+ years of people leadership experience.
• Experience leading marketing initiatives across both digital and traditional channels.
• Strong project management, communication, and organizational skills.
• Demonstrated ability to execute marketing plans and manage multiple priorities simultaneously.
• Comfort working in a collaborative, mission-driven environment.

Preferred Qualifications

• Experience within television, broadcasting, streaming media, digital publishing, entertainment, or related industries.
• Experience marketing content, networks, channels, media brands, or consumer-facing media products.
• Experience supporting digital transformation initiatives.
• Experience evaluating marketing technologies, software platforms, agencies, and vendors.
• Experience working within nonprofit, faith-based, or mission-driven organizations.

Why Join TCT?

This is a unique opportunity to help shape the future of a nationally recognized faith-based media organization. The Director of Marketing will work directly with executive leadership, influence the evolution of TCT’s marketing capabilities, and play a meaningful role in expanding the ministry’s impact across both traditional and emerging media channels.

TCT is a faith-based television network and digital media organization dedicated to sharing inspirational programming that strengthens faith, family, and community. As media consumption continues to evolve, TCT is investing in a digital-first future while maintaining excellence across traditional marketing channels that have supported the ministry for decades.

TCT Ministries is an equal opportunity employer and complies with all applicable federal, state, and local employment laws. As a religious organization, we exercise our legal right to hire individuals who share and uphold our faith-based mission and values. We do not discriminate on the basis of race, color, national origin, sex, age, disability, or any other characteristic protected by law, except where religion is a bona fide occupational qualification consistent with our mission.