Sr Coordinator - Marketing

Sr Coordinator - Marketing Job Category: Marketing Work Perks At Frontier, we like to think we’re creating something very special for our team members. Work is why we’re here, but the perks are nice too: Flight benefits for you and your family to fly on Frontier Airlines. Buddy passes for your friends so they can experience what makes us so great. Discounts throughout the travel industry on hotels, car rentals, cruises and vacation packages. Discounts on cell phone plans, movie tickets, restaurants, luggage and over 2,000 other vendors. Enjoy a ‘Dress for your Day’ business casual environment. Flexible work schedules that support work/life balance. Total Rewards program including a competitive base salary, short term incentives, long‑term incentives, paid holidays, 401(k) plan, vacation/sick time and medical/dental/vision insurance that begins the 1st of the month following your hire date. We play our part to make a difference. The HOPE League, Frontier Airlines' non‑profit organization, is dedicated to providing employees financial assistance during catastrophic hardship. What Will You Be Doing? The Sr. Marketing Coordinator is responsible for driving growth through innovative marketing campaigns and partnerships. You'll play a key role in developing and executing paid media, engagement, and/or other content strategies. This role is also responsible for supporting branding and advertising plans for the company. Day‑to‑day, this may include campaign kickoff and coordination; trafficking of creative assets; and creation of strategic marketing proposals. This will report to the Sr. Manager, Growth Marketing, and also support the Manager, Engagement Marketing and the Manager, Social Media & Partnerships as applicable depending on project prioritization and bandwidth. This role will also help track results and offer recommendations and insights for optimization to subsequent campaigns. Essential Functions Support the Sr. Manager, Growth Marketing on top priorities, focused on paid media, cross‑channel promotions, and campaigns. Design multi‑channel marketing campaigns tailored for different channels depending on objectives. Craft comprehensive campaign kickoff plans, outlining KPIs, budget allocation, channel mix, and success metrics. Coordinate seamless campaign execution, ensuring on‑time asset delivery and cross‑channel consistency. Cultivate strategic partnerships, developing sponsorships and co‑op marketing programs that include budget allocation, co‑branded creative development, and performance analysis tied to regional acquisition KPIs. Leverage marketing automation tools to streamline workflows and reporting. Utilize event data to measure campaign effectiveness and identify opportunities for future regional events. Actively scout and evaluate marketing opportunities across various channels like local media and sponsorship to grow regional database and drive high‑converting traffic. Collaborate with internal teams to develop targeted landing pages and nurture campaigns to convert captured leads. Track campaign results, analyze data, and provide actionable recommendations for optimization to ensure continuous improvement in regional acquisition efforts. Provide national and evergreen marketing campaign support as needed. Other Functions Other duties as assigned. Qualifications Bachelor's Degree in Marketing, Business, or a related field required. 3‑5+ years’ experience working in digital marketing, with strong knowledge of best practices, in strategic partnerships, events, paid media, and other channels. Experience working with an enterprise CMS. 2‑3 years' experience with digital media platforms including META, TikTok, LinkedIn, Pinterest, Google Ads, and DoubleClick. Proven success in a fast‑paced environment with precise attention to detail. Proficient in Microsoft Office (Especially Microsoft Excel and PowerPoint) or Google equivalents. Proficient in GA4. Comfortable with web content management systems. Proficient presentation and oral communication skills. Proficient writing and copy‑editing skills. Knowledge, Skills and Abilities Intermediate in HTML, CSS, and front‑end formatting script languages. Intermediate in Freemarker and/or other Java‑based languages. Intermediate relational database management and audience building. Basic knowledge of SEO and Google Analytics. Familiar with Trello, Jira, or other Agile planning and task/ticket tracking platforms and processes. Comfortable receiving feedback and quickly change course based on business needs. Team player who can work collaboratively with other departments, partners and marketers. Must have excellent communication and interpersonal skills. Must be self‑motivated, self‑starter, have a sense of urgency and extremely well‑organized. Ability to work with minimum supervision in a collaborative team environment. Microsoft office product skills including Excel and PowerPoint. Ability to meet deadlines while working in a fast‑paced, changing environment. Must exercise sound business judgment and handle confidential information with sensitivity. Must be a team player with ability to work on several projects at a time. Equipment Operated Standard office equipment, including PC, copier, fax machine, printer. Work Environment Typical office environment, adequately heated and cooled. Physical Effort Generally, not required. Supervision Received General Direction: The incumbent normally receives little instruction on day‑to‑day work and receives general instructions on new assignments. Salary Range $58,394 - $77,508. Please note: this posting has a closing date of on or before midnight 8.31.26 MT. Positions Supervised None. Workplace Policies Disclaimer: The above statements are intended only to describe the general nature and level of work required of the referenced position; they are not intended to be an exhaustive list of #J-18808-Ljbffr Frontier Group Holdings