Marketing Manager
$75k - $90kJBA International
Marketing Manager
A fast-growing plaintiff-side personal injury law firm based in Century City, dedicated to securing top results for our clients. We're looking for a Marketing Manager to lead our brand presence, drive client acquisition strategy, and manage marketing initiatives across digital and traditional channels.
What You'll Do
- Develop and execute marketing strategies to drive case intake and brand awareness
- Manage the firm's digital presence, including website, SEO/SEM, and social media accounts
- Oversee paid advertising campaigns (Google Ads, social media, and other channels) and track ROI
- Coordinate with outside vendors and agencies (PR, design, video, print)
- Manage content creation — blog posts, client testimonials, case results, press releases
- Track and report on marketing KPIs, lead generation metrics, and campaign performance
- Plan and execute community outreach, sponsorships, and firm events
- Maintain brand consistency across all firm materials and communications
- Collaborate with intake and attorney teams to align marketing efforts with firm goals
What We're Looking For
- Bachelor's degree in Marketing, Communications, or related field
- 3+ years of marketing experience; law firm or professional services marketing experience preferred
- Strong understanding of digital marketing (SEO, PPC, social media, email marketing)
- Experience with marketing analytics tools (Google Analytics, etc.)
- Excellent written and verbal communication skills
- Ability to manage multiple projects and deadlines independently
- Bilingual (English/Spanish) a plus
Pay: $75,000.00 - $90,000.00 per year
Benefits:
- 401(k)
- Dental insurance
- Flexible spending account
- Health insurance
- Life insurance
- Paid time off
- Referral program
- Retirement plan
- Vision insurance
Work Location: In person
$100k - $115k
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