Social Media Manager + Content Creator

What success looks like in this role: Saves and shares per post (our primary signal that content is genuinely useful) DM trigger volume by keyword via ManyChat automation Follower growth rate and explore/search reach Consistency and quality of the content calendar - nothing falls through the cracks Monthly pipeline influenced by Instagram, tracked via UTMs & link-in-bio clicks This is a majority remote position, but technically it is hybrid. You must be based in Southern California, as occasional in-person availability is required for shoots and events. What You’ll Do Video Capture Editing Capture and edit short-form and long-form video content optimized for virality and platform performance Cut and export Reels, TikToks, and YouTube Shorts fast - while sounds are still relevant Edit podcast and interview clips with tight pacing and strong hooks Add captions, transitions, sound design, and graphics as needed Maintain a consistent visual style aligned with our brand Social Media Management Plan, schedule, and publish content across Instagram, TikTok, YouTube, Facebook, LinkedIn, Pinterest, and Threads Monitor comments, engage with our audience, and manage ManyChat comment triggers Repost, reshare, and amplify operator-generated content and community spotlights Track saves, shares, DM trigger volume, reach, and pipeline influence via UTMs - and use that data to make better content decisions Content Strategy & Creation Build educational carousels tailored to booth operators - pricing strategy, client handling, event prep, business growth Produce trending sound roundups in a “here’s a sound here’s how booth owners use it” format - shareable, timely, discoverable Coordinate operator spotlights (Millionaires Club, Six Figure Club) on a consistent publishing schedule Ensure every product post teaches something - frame features as solutions, never lead with the sell Ideate content angles that drive saves and shares as the primary quality signal On-Camera & Production Be comfortable and confident on camera - you will need to appear in content Film content independently or collaborate with our team on shoots Be available for occasional in-person shoots in Southern California Requirements At least 2 years in a paid social media management role Strong writing skills; you can communicate clearly, conversationally, and with personality Proven video editing skills with a portfolio that demonstrates your ability to edit for engagement and virality - please include a link or attachment with your application Proficiency in CapCut, Adobe Premiere Pro, or a comparable editing tool Fast enough production process to turn around Reels while a sound is still trending Plugged into trending audio in real time - you know what’s about to pop before it peaks Hands-on experience managing social media accounts with a track record of driving real engagement, not just impressions Comfortable working within a comment automation strategy (ManyChat or similar) Ability and confidence to be on camera Self-directed and organized - you can own a content calendar without being micromanaged Based in Southern California and available for occasional in-person shoots (within a :50 mile radius of 91745) Comfortability using AI when appropriate to help streamline, systemize, and increase efficiency Benefits Gold Standard Health Benefits 401K Education Stipend Remote Work Annual Retreat Generous PTO and Holiday Schedule Quarterly Financial Meetings Open Book Management Intimate Team Work from Home Stipend #J-18808-Ljbffr Photobooth Supply Co.