Senior Product Marketing Manager

i Senior Product Marketing Manager – Industry-leading Security and Data Protection Organization – Up to $250k

Adapt Talent is partnered with an industry-leading provider of CASB, DLP solutions, seeking a highly skilled and motivated Senior Product Marketing Manager to join their team. As a Senior Product Marketing Manager, you will be responsible for developing and executing product marketing strategies that drive revenue growth, increase market share, and expand their customer base.

Job responsibilities:

• Develop and execute product marketing plans, including market analysis, product positioning, messaging, and go-to-market strategies.
• Create compelling content, such as product datasheets, whitepapers, case studies, and presentations, that effectively communicates the value proposition of our CASB and DLP solutions to customers, partners, and analysts.
• Collaborate with cross-functional teams, including product management, sales, and channel partners, to ensure the successful launch and adoption of new products and features.
• Conduct market research and competitive analysis to identify market trends, customer needs, and product gaps that inform product roadmap and feature prioritization.
• Develop and maintain strong relationships with industry analysts and influencers to drive positive coverage and recognition for our company and products

Must haves:

• At least 5 years of product marketing experience in enterprise software or security products, with a focus on CASB and DLP.
• Strong understanding of cloud security trends, market dynamics, and competitive landscape.
• Excellent written and verbal communication skills, with the ability to articulate complex technical concepts in a clear and concise manner.
• Proven track record of developing and executing successful product marketing strategies that drive revenue growth and market share expansion.
• Strong analytical skills and experience in market research, competitive analysis, and data-driven decision-making.
• Ability to collaborate effectively with cross-functional teams and influence stakeholders at all levels of the organization.