Sr. Product Marketing Manager

AI at Zapier We build and use automation every day to make work more efficient, creative, and human. So if youre using AI tools while applying here - thats great! We just ask that you use them responsibly and transparently . Check out our guidance on How to Collaborate with AI During Zapier's Hiring Process, including how to use AI tools like ChatGPT, Claude, Gemini, or others during our hiring process - and when not to. Job Posted: 2026-10-06 Location: Remote (US) Hi there! We re looking for a Sr. Product Marketing Manager to build enterprise GTM for Zapier's next chapter. Your first priorities include standing up enterprise GTM for Sidekick (our newest product), shaping our governance narrative, and equipping Sales to win on technical differentiators. As product and market signals evolve, youll own positioning and packaging wherever Zapier Enterprise needs the most leverage. Youll report to Jane Zhang, Director of Product Marketing, and partner closely with Sales, Product, and Marketing leaders to bring enterprise Zapier to market. Our Commitment to Applicants Culture and Values at Zapier Zapier Guide to Remote Work Zapier Code of Conduct Diversity and Inclusivity at Zapier About You You’ve landed product-market fit for a new product before, turning pricing and packaging experiments into a repeatable motion that reached real customers and closed revenue You bring deep product and technical depth - you understand how an MCP or agent-based workflow works and can explain it in plain language for a C-level buyer You have 8+ years in product marketing with meaningful time supporting enterprise sales You’re entrepreneurial at enterprise scale - you move quickly with the rigor enterprise deals require, and stay close to what buyers actually need You use data to form strong opinions from customer conversations, deal feedback, and packaging experiments, then bring a clear point of view into the room to drive decisions You’re comfortable collaborating async, with clear written updates, tight docs, and strong follow-through You actively use AI tools to work more efficiently - ideally you’ve built automations yourself You’re comfortable with enterprise buyers: shaping proposals, supporting demos, and turning customer feedback into product and GTM inputs - credible with both executives and end-users Things Youll Do Lead enterprise GTM strategy for new products like Sidekick, defining commercial packaging from design partnerships through to GA Help shape our enterprise ICP and motion into a focused, repeatable GTM Own our Governance story: how we position things like secure auths, identity management, and safety with agent use Shape our talk track around Zapier’s differentiators like fluid determinism, and how they show up in the product Work with our customer advocacy team on case studies and proof points that make the platform tangible for enterprise buyers Bring product-level depth to competitive deals, grounding "why Zapier wins" in specific workflows and features Collaborate with PMMs across narrative and product on positioning, launches, and the stories that support enterprise deals Partner with product and sales to shape and close enterprise opportunities on new platform capabilities Translate product updates into field-ready materials with revenue enablement, and feed deal feedback back to product on commercial readiness Zapier is an equal-opportunity employer and we re excited to work with talented and empathetic people of all identities. Zapier does not discriminate based on someone’s identity in any aspect of hiring or employment as required by law and in line with our commitment to #J-18808-Ljbffr