Communications Manager
The British International School of Charlotte
COMMUNICATIONS MANAGER
Job Purpose The Communications Manager leads and executes the School’s internal and external communications strategy to ensure consistent, compelling, and mission-aligned messaging across all platforms. This role oversees internal communications, school-wide newsletters, website management, event communications, and social media account management. The Communications Manager works in close collaboration with the Marketing Manager to align messaging with broader marketing initiatives, enrollment strategies, and brand positioning, while maintaining a strong focus on community engagement and storytelling for current families, faculty, staff, and prospective families. Job Responsibilities Internal Communications Develop and manage a comprehensive internal communications strategy for faculty, staff, and families Produce and distribute regular school-wide newsletters Draft key leadership communications on behalf of school administration Ensure consistency and clarity of messaging across divisions Website Management Serve as primary manager of the school website Maintain accurate, timely, and engaging content Coordinate updates across academic divisions, admissions, athletics, boarding, and events Monitor website performance and recommend improvements for user experience and engagement Social Media Management Develop and manage the school’s social media content calendar Create and publish engaging, mission-aligned content Monitor analytics and provide reporting on engagement and growth Collaborate with the Marketing Manager on campaign-based initiatives Event Communication Lead communications strategy for major school events (Open House, Career Fair, community events, etc.) Develop promotional materials and internal messaging to support attendance and engagement Coordinate cohesive branding and messaging across platforms Collaboration with Marketing Partner with the Marketing Manager to ensure alignment between communications and broader marketing strategies Support enrollment campaigns through coordinated messaging and storytelling Maintain consistency of tone, voice, and visual identity across all channels Job Requirements Qualifications / Training Bachelor’s degree in Communications, Marketing, Journalism, Public Relations, or related field Minimum of 3–5 years of experience in communications, public relations, or related field Experience managing websites and content management systems Experience managing social media platforms for an organization Strong writing, editing, and content development skills Experience / Knowledge Demonstrated expertise in internal communications strategy and stakeholder messaging Experience producing and managing newsletters Experience overseeing website content strategy, organization, updates, and optimization Strong understanding of social media strategy, engagement analytics, and content planning Familiarity with CRM systems and enrollment communications workflows Ability to align communications efforts with institutional marketing objectives Experience collaborating cross-functionally to support events, campaigns, and enrollment initiatives Understanding of brand governance and consistency across platforms Experience working with external vendors (photography, videography, print, digital services) Attributes Exceptional written and verbal communication skills Strategic thinker with strong storytelling ability High level of personal integrity and professionalism Strong organizational and project management skills Ability to manage multiple priorities in a fast-paced environment Detail-oriented with a commitment to quality and consistency Collaborative team player who builds strong relationships across departments Self‑motivated, proactive, and solutions‑oriented Committed to continuous improvement At Nord Anglia Education we are committed to providing a world class, safe, happy environment in which children and young people can thrive and learn. We are committed to safeguarding and promoting the welfare of all our pupils where we embrace all race, abilities, religions, genders, and cultures. All post holders in regulated activity (having regular unsupervised contact with children) are subject to appropriate national and international vetting procedures including satisfactory criminal record checks from both your country of residence/birth and any country of residence within the last 10 years. We welcome applications from suitable qualified persons from all diverse backgrounds. Please note, only shortlisted candidates will be contacted. #J-18808-Ljbffr Nord Anglia EducationVacancy posted 23 hours ago
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