Regional Sales Partner - MidAtlantic

Are you ready to make a lasting impact on literacy?

At Really Great Reading, we are building a bright, diverse, and passionate team dedicated to leading the industry in improving literacy scores nationwide. With nearly two decades of leadership bringing the Science of Reading to thousands of schools, we design innovative products, training, and materials that transform how educators teach and how students learn. Here, we empower our team with the tools, support, and professional growth opportunities they need to thrive in a collaborative, forward-thinking environment—where your work truly makes a difference.

Why This Role Matters

Literacy is foundational to student success, and as a Regional Sales Partner, you are the crucial bridge connecting school districts with our best-in-class educational solutions. By driving our national growth strategy and expanding our reach, you directly impact classrooms and educators, ensuring they have the tools necessary to improve literacy outcomes. You are not just closing deals; you equip districts with transformative education solutions.

The Role

The Regional Sales Partner - MidAtlantic is a quota-carrying, territory-owning revenue leader responsible for driving annual bookings sales growth across North Carolina, South Carolina, Tennessee, and Kentucky . This role has dedicated ownership of the MidAtlantic territory and is responsible for developing new district relationships, expanding existing accounts, and building a sustainable pipeline specifically within these states. Candidates based in the Carolinas, Tennessee, or Kentucky are strongly preferred.

What You’ll Do

• Revenue & Territory Ownership: Own the MidAtlantic territory across NC, SC, TN, and KY , with direct accountability for new and expansion bookings within these states. Maintain 2-3 times pipeline coverage and achieve >100% annual quota attainment with quarter-over-quarter growth, driving multi-year contract opportunities to increase Average Contract Value.
• Demand Generation & Pipeline Creation: Source 70% of pipeline through self-generated outbound activity. Execute structured prospecting cadences to generate ~25 qualified meetings per month and $600k-$1M per quarter in additional pipeline.
• Relationship Building & Deal Advancement: Cultivate strong, lasting relationships with decision-makers to become their trusted advisor. Build and maintain key relationships across 50 Strategic Districts at any given time.
• Dynamic Presentations & Product Positioning: Deliver compelling presentations remotely, at customer locations, and at events. Demonstrate a deep understanding of models tied to district literacy metrics, MTSS outcomes, and funding alignment.
• Sales Execution & Closing: Independently manage pricing, procurement navigation, proposals, and contracting. Qualify and progress opportunities through formal stages to achieve a 35% close rate.
• Pipeline Management: Maintain CRM (HubSpot) accuracy of >95% and deliver accurate weekly forecasts, tracking and improving stage-to-stage conversion rates.
• Cross-Functional Collaboration: Partner with pedagogy, marketing, and implementation teams to close complex instructional deals and ensure seamless client handoffs.
• Travel: Travel up to 50% within the assigned territory to conduct client visits, evaluate needs, and attend industry events.

What You’ll Bring

• Passion for Education: Genuine enthusiasm for improving educational outcomes and a strong belief in the value of our products.
• Sales Drive: Proactive, self-motivated, and goal-oriented, with the ability to work independently to manage a dynamic sales territory.
• Exceptional Communication: Outstanding verbal and written communication skills with the confidence to deliver engaging presentations to both small and large audiences.
• Data Fluency: The ability to confidently speak to ROI, funding pathways, instructional impact metrics, and district compliance requirements.

Required Education / Skills

• Bachelor’s degree or equivalent work experience in selling in the education field.
• 3+ years of quota-carrying education or enterprise B2B sales experience with a documented record of annual quota attainment success.
• Expertise with HubSpot, forecasting tools, structured deal management, and Google Workspace.
• Strong organizational skills with the ability to handle multiple projects simultaneously.

Preferred Experience

• Prior experience successfully navigating complex instructional and compliance-driven deals within the K-12 education space.

Physical Requirements

This is a fully remote role. Team members work primarily at a computer and regularly engage in video conferencing, document review, and digital collaboration. The ability to work at a screen for extended periods, use standard input devices, and participate in virtual meetings is required.

Our Commitment to Diversity & Inclusion

Really Great Reading is an equal opportunity employer committed to building an inclusive, high-performing workplace that reflects the diverse students, educators, and communities we serve. We believe diverse perspectives strengthen innovation, improve learning outcomes, and advance educational equity nationwide.

All employment decisions are made without regard to race, color, religion, age, sex, national origin, disability, genetics, veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.