Home Health Marketing and Sales Manager

Job Description
Level 4 Transit is seeking a dynamic and results-driven Home Health Marketing and Sales Manager to lead our outreach efforts and expand our presence in the home health care AND medical transportation market.

*** MAJOR ADVANCEMENT OPPORTUNITY ***

Level 4 Transit is partnering with a key home healthcare company to jointly grow our marketing efforts. This is the first role in the development of a greater sales and marketing team. Exceptional performance and the right skillset could lead to rapid growth leading a team of sales and marketing professionals, driving sales and client care, providing guidance, and training.

This role is vital in developing strategic relationships, managing key accounts, and driving business growth through innovative marketing and sales initiatives. The ideal candidate will possess strong leadership skills, a deep understanding of healthcare services, and expertise in B2B sales, with a focus on building lasting client partnerships. This position offers an exciting opportunity to influence the growth trajectory of our organization while delivering exceptional home health services to our community.

Responsibilities

• Develop and execute comprehensive marketing strategies to promote home health and medical transportation services within targeted markets.
• Lead outside sales efforts by identifying potential clients, including healthcare providers, senior living communities, and referral sources.
• Manage key accounts through effective relationship management, ensuring client satisfaction and retention.
• Conduct business development activities to expand the organization's network and market share.
• Utilize CRM tools such as Salesforce to track sales activities, client interactions, and pipeline progress.
• Engage in technical sales discussions with healthcare professionals, demonstrating the value of our services through tailored presentations.
• Negotiate contracts and service agreements with clients, ensuring mutually beneficial terms.
• Collaborate with management to analyze market trends, identify opportunities for growth, and develop targeted campaigns.
• *** This is the first role in the development of a sales and marketing team and such this opportunity could lead to rapid growth leading a team of sales and marketing professionals, providing guidance, training.
• Maintain a thorough understanding of healthcare regulations and compliance requirements relevant to home health services.

Requirements

• Proven experience in outside sales, B2B sales, or healthcare marketing with a focus on home health or related fields.
• Strong management capabilities with leadership experience in sales teams or business development units.
• Expertise in marketing strategies tailored for healthcare services and technology sales environments.
• Proficiency with Salesforce or similar CRM platforms for managing customer relationships and sales pipelines.
• Excellent negotiation skills to close deals effectively while maintaining strong client relationships.
• Strong analysis skills to interpret market data, assess competitive landscape, and develop strategic plans.
• Demonstrated success in business development initiatives that resulted in measurable growth.
• Exceptional customer service orientation with the ability to communicate complex information clearly and professionally.
• Ability to lead cross-functional teams and foster collaborative working relationships within the organization(s). This role is ideal for a motivated professional eager to make a significant impact in the home health industry through innovative marketing strategies and effective sales leadership.