Manager, Sales Marketing - Programmatic

Zeta Global (NYSE: ZETA) is an AI‑powered marketing cloud that uses advanced AI and trillions of consumer signals to help marketers acquire, grow, and retain customers more efficiently. Through its Zeta Marketing Platform (ZMP) the company unifies identity, intelligence, and omnichannel activation into one platform powered by one of the industry’s largest proprietary databases and AI. Responsibilities Manage and deliver a pipeline of presales deliverables across a range of client industries. Apply experience, creativity, strategic intellect, and product knowledge to help ideate and map Zeta’s solutions to address client needs, then create the client deliverable to appropriately articulate the solution. Craft creative concepts that tie a brand’s personality and marketing goals to Zeta’s differentiated equity in clear, powerful, easy‑to‑grasp platforms. Collaborate with the sales team and internal SMEs to hone the solution, craft the narrative, and design each deliverable. Partner with other Partnership Marketing team members on key projects outside of the proposal pipeline, including the development of thought leadership content, new proposal templates and frameworks, and more. Create and maintain a library of sales collateral within verticals, partnering with key internal stakeholders. Experience with programmatic advertising (DSPs, data‑driven media buying, audience targeting, and optimization) strongly preferred. Qualifications Excellent written, verbal, and presentation skills for internal and external communication. Leverage programmatic advertising knowledge to inform media strategy, audience targeting, and activation recommendations within client proposals. Ability to understand data and identity, then creatively apply that understanding in communicating unique client‑specific applications and use cases. Strong analytical and problem‑solving skills, self‑motivated, personable, and strong attention to detail. Consistently curious about sales and product developments and gaining familiarity with multiple practice areas; able to translate information into understanding and implement into sales and training materials. Proven track record of project and time management to ensure that programs developed align with sales and business objectives. Ability to work in a fast‑paced, detail‑oriented environment. Ability to coordinate several projects simultaneously with limited supervision. Expertise in Microsoft PowerPoint and other presentation or word processing software. Minimum of five years’ relevant experience in similar roles, including at agencies, brand marketing teams, media publishers, or managed‑service ad‑tech platforms. Benefits & Perks Unlimited PTO Excellent medical, dental, and vision coverage Employee equity Employee discounts, virtual wellness classes, pet insurance, and more. Salary Range $90,000–$100,000, depending on location and experience. Equal Employment Opportunity Statement Zeta considers applicants for employment without regard to, and does not discriminate on the basis of, an individual’s sex, race, color, religion, age, disability, status as a veteran, or national or ethnic origin; nor does Zeta discriminate on the basis of sexual orientation, gender identity, or gender expression. #J-18808-Ljbffr