Digital Marketing Manager

$80,000-100,000 | Full-Time Byron, GA | Onsite (In-Office) $80,000-100,000 | Full-Time Byron, GA | Onsite (In-Office) DIGITAL MARKETING MANAGER Key Requirements Approximately 10 years of hands-on digital marketing experience strongly preferred; proven lead-generation experience; Google Ads/PPC, SEO, website/CMS, CRM/marketing automation, analytics, and technical troubleshooting. Bachelor's degree in Marketing, Digital Marketing, or related field preferred, not required. Position Overview An established industry leader is seeking a hands-on Digital Marketing Manager to own digital lead generation for a nationwide sales organization with some international business. This role reports to the VP of Sales & Marketing and will be responsible for generating a consistent flow of qualified sales leads. The ideal candidate is actively doing this work today and can personally manage paid search, SEO, website performance, CRM/marketing automation, analytics, social media, and marketing content. What You’ll Do Own digital lead generation with a target of approximately 50 qualified leads per day for 6 Sales Managers. Personally manage approximately $12,000/month in Google Ads, optimizing campaigns for lead quality and ROI. Manage SEO, website updates, landing pages, forms, integrations, tracking, and overall website performance. Manage CRM and marketing automation using Keap and Salesforce, including workflows, lead routing, email campaigns, and integrations. Monitor lead volume, conversions, cost per lead, and campaign performance; troubleshoot issues affecting lead flow. Partner directly with Sales leadership to improve lead generation and conversion. Manage social media marketing and create digital content, graphics, brochures, and sales/marketing collateral. What You’ll Bring Approximately 10 years of digital marketing experience strongly preferred. Current hands-on experience driving digital lead generation and supporting sales teams. Strong Google Ads/PPC experience with meaningful budget ownership. Hands-on SEO, website/CMS, analytics, and conversion-tracking experience. CRM and marketing automation experience; Keap and Salesforce experience are highly valuable. Experience with email marketing, workflows, forms, integrations, and lead-routing systems. Experience with GA4/Google Analytics, Google Tag Manager, Google Search Console, or similar tools. Strong technical troubleshooting and problem-solving skills. Social media and marketing collateral experience. Bachelor's degree in Marketing, Digital Marketing, or related field preferred, not required. Compensation & Benefits $80,000-100,000 base salary. Health, dental, and vision benefits. Full-time, direct-hire opportunity. WHY JOIN? Join an established company with 18 years in business and a leadership position in its industry. Market a highly regarded product sold nationwide and in select international markets. Take direct ownership of digital lead generation and work closely with Sales leadership. Significant opportunity for long-term growth. #J-18808-Ljbffr