SENIOR GROWTH MARKETING ASSOCIATE
Capital Factory
Senior e-Commerce Marketing Associate
WHO WE ARE:
Xebec is a direct-to-consumer tech company founded in 2018 with a simple mission: Enable anyone to work from anywhere. Today, we’re continuing to expand our lineup of laptop accessories, led by our Xebec Snap, to encourage others to adopt the "Free Yourself" way of life, liberating themselves from rigid work schedules and embracing the power to work on their own terms, wherever their adventures take them. While we are focused on embodying this “Free Yourself” lifestyle as a team, offering day-to-day flexibility and unlimited PTO, our team is full of exceptionally smart people who love the fast-paced world of startups. We are a group of problem-solvers and often find ourselves learning new skills as the business evolves or challenges arise. The Marketing team is responsible for bringing to life the Xebec brand vision and driving revenue. Each of us has the ability to impact many areas of the marketing landscape. We are looking for a quick learner and don't expect you to be experienced in every area we outline below.WHAT YOU'LL DO:
The Senior Marketing Associate is responsible for growing, engaging, and monetizing our owned audiences. The primary responsibilities for this role include ad creative development and optimization, owning email marketing, content creation, and community management. Analytics is a key element of this role, ensuring what we’re doing as a team is working - and pivoting when it’s not. You will also support smaller marketing projects as needed, including in-person events and photo/video shoots, as priorities ebb and flow based on the season and around new product launches.WHAT YOU'LL DO:
Creative Development and Optimization: Drive strategy and testing cadence across all channels, with a particular focus on Facebook ad creative Email Marketing: Drive campaign and flow strategy, creating and sending regular emails to maximize revenue Social Media Channels: Plan and manage in-house content creation for organic and paid social channels with an analytics-driven strategy Content Creation: Own creative asset coordination with content creators and Xebec photo shoots, with support from Head of Marketing Community Management: Monitor and moderate comments and direct messages on social media platforms, responding to customer inquiries and complaints in a timely manner Misc. Marketing Project Support: Support additional marketing team efforts as needed, including ad hoc PR coordination and event support, including launch parties and our annual SXSW eventWHO YOU ARE:
A team player who enjoys the startup environment and loves wearing different hats Based in Austin, TX 1-4 years of relevant experience Ability to work collaboratively in a dynamic work environment and adapt to changes Organized Excellent written and interpersonal skills Comfortable being on camera Bonus points: Comfortable generating disruptive ideas E-commerce experience Likes being both creative and analyticalPERKS AT XEBEC:
Flexibility for remote work Medical, dental, and vision benefits Equity + Bonus Opportunity Unlimited PTO Choice between Mac or PC laptop Your own Xebec products provided #J-18808-Ljbffr Capital FactoryVacancy posted 5 days ago
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