Senior Strategic Operator

Senior Strategic Operator

We are looking for a contractor to support the Competitive Intelligence practice. This contractor will operate as a senior strategic operator (Sr. Manager / Director level), bringing external platform perspective (Amazon / Google) to strengthen positioning, raise seller fluency, and improve the quality and impact of competitive materials.

Competitive Positioning & Materials Enhancement (~60%)

• Audit and sharpen existing battle cards, one-pagers, presentations, and objection handling
• Pressure-test the client's positioning against Amazon DSP, Google (DV360), Yahoo, and mid-market DSPs
• Improve the clarity, defensibility, and day-to-day usability of competitive narratives for sellers
• Identify gaps in existing content and create new positioning where needed

Global Enablement & Training (~40%)

• Contribute to the Competitive Battleground training build for Amazon and Google
• Enhance and refine annual certification content: landscape overview, client differentiators, sector-specific positioning, and objection handling
• Collaborate with the internal training team on content and delivery
• Present and explain competitive positioning directly to sales teams

External Lens & Thought Partnership

• Bring first-hand perspective on how Amazon/Google position themselves vs. the client, how their sales teams sell against the open internet, and where they're investing strategically
• Serve as a thought partner to Strategic Positioning leadership
• Identify structural vulnerabilities and opportunities in the client's competitive positioning that the current team hasn't considered

What a Ringer Candidate Looks Like

• Was at Amazon Ads or Google Ads within the last year
• Worked in Sales Strategy, Product Marketing, Competitive Intelligence, Strategic Positioning, or Sales Enablement
• Knows exactly how Amazon or Google position their advertising products against The Trade Desk
• Can immediately review a battle card and say, "This messaging isn't how Google actually sells this product "
• Has built competitive enablement content before
• Can improve existing materials independently, without needing direction
• Has experience training commercial/sales teams
• Can identify strategic gaps the current team hasn't considered

Core Requirements

• Senior Manager / Director-level experience (title flexible, years and type of experience matter more)

• Recently worked at Amazon (DSP / Ads organization) or Google (Ads / DV360 / YouTube / Sales Strategy), ideally within the past 1–2 years
• Deep understanding of:
  • DSP ecosystem (Google DV360 or Amazon DSP)
  • Programmatic advertising
  • Walled garden vs. open internet dynamics
  • Advertiser and agency buying behavior
  • How Google/Amazon sell and position their platforms

Experience Profile

• 8–12+ years across: ad sales, ads platform strategy, sales strategy/enablement, product marketing or competitive intelligence, and/or programmatic strategy or activation at an agency or client
• Years matter less than depth and recency of expertise; an exceptional candidate with ~6 years is welcome to apply
• Must be senior enough to work independently, own projects with minimal direction, build executive-level presentations, and shape messaging and strategy

Must Be Comfortable

• Building polished PowerPoint presentations
• Writing sales-facing content
• Reviewing and critiquing existing materials
• Providing strategic recommendations to leadership

Soft Skills & Culture Fit

• Extremely independent and comfortable with ambiguity
• Confident working cross-functionally
• Personable and collaborative; builds relationships quickly
• Not intimidated by senior leadership
• A strategic thinker who identifies opportunities, not just someone who executes tasks