Principal Product Manager - Tech, Alexa Ads

Description

Amazon Publisher Monetization (APM) is driving the future of advertising across Amazon's owned and operated properties. We maximize publisher value by delivering compelling ad experiences across video, audio, display, and emerging formats. Our organization owns the end-to-end monetization strategy and execution for 14+ publisher properties including Prime Video, Twitch, Fire TV, Alexa, IMDb, Amazon Business, Physical Stores, and Podcast Publishers.

We are seeking an experienced and entrepreneurial Principal Product Manager-Technical to lead mission-critical monetization initiatives on Alexa and Alexa + that will shape how advertisers engage with customers across Amazon's advertising ecosystem. This product leader should have a successful track record of leading complex, cross-organizational product initiatives from concept to successful launch, with measurable business impact.

Key job responsibilities

As a Principal Product Manager-Technical you will:

• Drive Strategic Product Vision: Define the 3-5 year product strategy and roadmap for key monetization initiatives across Alexa publisher properties. You'll work backwards from advertiser and publisher needs to create innovative solutions that unlock new demand channels and maximize revenue.

• Lead Cross-Org Execution: Own end-to-end product lifecycle management, collaborating with engineering teams across Amazon to deliver integrated advertising solutions at scale.

• Shape Advertiser Experience: Design and launch products that enable advertisers to reach hundreds of millions of customers across video, audio, and display inventory. You'll define technical requirements for ad serving, targeting, measurement, and reporting capabilities that meet advertiser objectives while maintaining exceptional customer experience.

• Drive Business Impact: Own key business metrics including advertiser adoption, campaign performance, fill rates, and revenue growth. You'll establish mechanisms to measure success, identify optimization opportunities, and make data-driven decisions that drive significant P&L impact.

• Navigate Technical Complexity: Partner with engineering leaders to evaluate technology trade-offs, assess emerging ad tech capabilities (including generative AI applications), and ensure our solutions scale to meet "think big" business goals. You'll need to understand ad serving architectures, programmatic advertising systems, and measurement frameworks.

About the team

Join a fast-paced, collaborative culture where your work directly impacts one of Amazon's fastest-growing businesses. We value speed and experimentation -shipping iteratively, learning quickly, and taking calculated risks. You'll partner with world-class teams across Amazon, breaking down silos to drive shared goals. This role offers high visibility and significant autonomy to define strategy and drive execution end-to-end. You'll shape the future of publisher monetization at Amazon scale, building products that reach hundreds of millions of customers and unlock new revenue streams across Alexa and beyond.

Basic Qualifications

• 7+ years of technical product or program management experience

• Experience managing programs across cross functional teams, building processes and coordinating release schedules

• 7+ years of working directly with engineering teams experience

• Experience owning/driving roadmap strategy and definition

• Experience designing or architecting (design patterns, reliability and scaling) of new and existing systems

Preferred Qualifications

• 7+ years of hands-on work managing complex technology projects experience

• Experience managing projects across cross functional teams, building sustainable processes and coordinating release schedules

• 2+ years of programmatic advertising experience

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit for more information. If the country/region you’re applying in isn’t listed, please contact your Recruiting Partner.

The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at .

USA, NY, New York - 194,700.00 - 263,400.00 USD annually

USA, WA, Seattle - 177,000.00 - 239,400.00 USD annually