Associate Brand Manager - Squishmallows

As the Associate Brand Manager is a go-to team member helping to drive the day-to-day business on epic brands! You will be a valued resource to the team and work alongside cross-functional team members from design, packaging, marketing, sales and international teams to help bring innovative play experiences to market.
What You Will Do:

• Work collaboratively with product design, packaging design, marketing, licensing, and other internal team partners to create a product that is the best fit for the brand
• Under direction or supervision of Brand Manager, assist and collaborate with Product Development Managers through all aspects of product development, from concept to market and ensure that concept phase and production phases align
• Utilize project management software for assigned projects
• In partnership with (Sr.) Global Brand Associate, manage licensing portal submissions and work with the internal team(s) to ensure timely brand compliance.
• In partnership with (Sr.) Global Brand Associate, help coordinate design approvals with respective licensors and/or stake holders throughout the development process
• Consistently follow up with brand and cross-functional teams to communicate project status, updates, issues, and opportunities to the broader organization
• Maintain communication with licensors and work with them throughout the product development process.
• Assist Brand Manager in evaluating the competitive landscape and industry trends to help drive strategic decisions around product development and customer execution.
• Analyze point-of-sale data by product line, SKU, and retailers to determine growth opportunities and new product segments.
• Provide consumer, category, and competitive insights and co-develop targeted retail exclusives plans.
• Assist Brand Manager in brand and product strategies including themes and positioning, for every product development season.
• Own and manage product line planning docs, ensuring all item details, including item adds, changes, and deletes are promptly and accurately updated and communicated to the appropriate team(s) same day.
• Assist Brand Manager and/or Business Director in identifying new trends, product concepts and development opportunities.
• Work with licensor to ensure brand integrity and development schedules are kept on track
• Assist Brand Manager in the creation and regular maintenance of brand decks and other sales materials
• Work with Brand Management and Design Teams to coordinate the timely creation and placement of development, photography, and presentation models/samples
• Own and manage the Copy and Photography brief process and documents to ensure content deliverables (product photography, lifestyle photography, product videos, and copy) are created on time, approved by licensor(s), and published to appropriate servers for Sales use.
• Assist Brand Manager to collaborate with Sales to plan and execute effective presentations
• Stay up to date with compliance/ style guides/ approvals through internal systems and external communication.
• Assist Brand Manager with gathering domestic and international Sales input on new and existing products
• Assist Brand Manager with soliciting and incorporating sales input and consumer feedback (e.g., online reviews) into the development of new products
• Participate in key account calls, as needed
• Track and analyze sales and profitability of new and existing products
• Perform other duties as assigned

Supervisor Responsibilities

Manages People: No

What We Are Looking For:

• Bachelor's degree in business administration, marketing, advertising or another related field preferred
• 2+ years of product development, product management, brand development, project management or relevant experience
• 2+ years of experience in a consumer products industry
• Strong proficiency in Microsoft Office & G-Suite
• Knowledge of digital rights management systems
• Able to multitask, organize, prioritize, and manage time efficiently
• Able to work independently or collaboratively
• Exceptional verbal and written communication skills
• Articulate and eloquent speaking skills that can engage an audience
• Can easily adapt to shifting priorities, and can manage multiple priorities at one time while simultaneously working on multiple projects/tasks and meeting deadlines
• Excellent attention to detail
• Strong Analytical Skills with a deep understanding of tracking and measuring metrics
• Advanced presentation skills including the ability to develop and deliver informative and influential presentations
• Effective project management skills
• Effective problem solver and critical thinker; proactive in resolving issues
• Ability to thrive in a high-pressure, fast-paced, and time-sensitive environment
• Ability to gain an in-depth knowledge about our brands and products
• Ability to deal effectively with diverse individuals at all organizational levels in a professional manner
• Knowledge of product development and manufacturing processes
• Strong ability to use independent judgment, analyze information, and formulate recommendations

Preferred Qualifications

• Previous experience in a consumer goods industry, preferably toys, or games
• Multilingual a plus

This job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee, but provide the primary duties and responsibilities of the role. Duties, responsibilities, and activities may change, or new ones may be assigned at any time with or without notice.

What we offer

The salary range for this position is $$75,840.00- $91,740.00 / Yr. The base salary may vary based on experience, role tenure, performance, industry, and location. Eligibility for the annual performance incentive may apply. Jazwares is a multi-state employer, so the salary range may not apply to other states.


Our benefits package includes basic medical insurance that is 100% company-paid for employees and their children, employee basic life and AD&D insurance, a 401(K) retirement program with Jazwares matching up to 4% of pretax or post-tax deferrals, short and long-term disability, and tuition reimbursement.


Our work environment provides a flexible work schedule that includes Monday through Thursday on-site, with an optional WFH on Fridays, up to 20 workdays fully remote each year, and Time Off for vacation and sick leave. Through Jazwares Cares, you will have the opportunity to volunteer for up to 16 hours a year on community service projects.


Reasonable Accommodations


To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform the essential functions.


Working at Jazwares


At Jazwares, we believe an innovative idea can come from anywhere and anyone. Through our three pillars, we foster innovation and encourage creativity in every area of our business.

• Passion : Our conviction and enthusiasm show in our products, relationships, and commitment to our community.
• Collaboration : We share one vision worldwide, constantly striving to improve and innovate together.
• Humility : We recognize the value in others and treat everyone with respect. Our strength lies in our people and talent.

Don't miss out on this extraordinary opportunity to be part of the fastest-growing toy company in the industry. Connect with us today, and let's shape the future of play together!


JAZWARES is an equal opportunity employer and does not discriminate in employment on the basis of race, color, sex, religion, national or ethnic origin, citizenship status, ancestry, disability, age, military status, marital status, sexual orientation, or any other characteristic protected by law. Jazwares is committed to providing reasonable accommodation for individuals with disabilities in employment, its services, programs, and activities.


Who We Are


Jazwares, a Berkshire Hathaway company, is a leading global toy manufacturer with a robust portfolio of owned and licensed brands. Founded in 1997, Jazwares celebrates imaginative play with a progressive focus on identifying new and relevant trends to transform into high-quality products for consumers of all ages. Jazwares engages consumers through innovative play experiences with popular brands such as Squishmallows™, Pokémon™, Hello Kitty™, Star Wars™, Disney™, BumBumz™, and Adopt Me™. In addition to toys, offerings include virtual games, costumes, and pet products. Headquartered in Plantation, Florida, Jazwares has offices worldwide and sells its products in over 100 countries. For more information, visit and follow us on LinkedIn, X, Instagram, and Facebook

Recruitment Safety


Please be wary of unsolicited communications from individuals or websites you are not familiar with, or any communications requesting sensitive personal data or information. All official Jazwares employment information will come from our company email ending in @jazwares.com . Jazwares will never request any monetary payments at any point during its hiring process. If you have any questions about any unsolicited communications, you can reach out to View email address on click.appcast.io. We look forward to you experiencing a safe and enjoyable application process at Jazwares!

Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.