Director of Sales & Marketing

Director Of Sales & Marketing

Step into a world where modern luxury meets the vibrant spirit of Houston at Blossom Hotel. More than a place to stay, Blossom offers a distinctive hospitality experience designed for discerning travelers seeking style, sophistication and a memorable connection to the city. As Director of Sales & Marketing, you'll have the opportunity to elevate the hotel's presence in the market, cultivate influential relationships and lead strategies that bring exceptional business to the property. If you're an accomplished sales leader with a passion for luxury hospitality and a drive to create meaningful results, this is your opportunity to make your mark at Blossom.

Blossom Hotel Houston | Houston, Texas

About The Role

We are seeking an experienced and driven Director of Sales & Marketing to lead the hotel's sales and marketing efforts and help drive revenue performance across guest rooms, event spaces, restaurants and bars. Reporting to the General Manager, this leader will set the direction for the sales team, establish goals and stretch targets, develop business opportunities, and ensure the team has the tools, training and support needed to succeed.

The ideal candidate is a strategic thinker and hands-on sales leader who understands the Houston market, builds strong client relationships, and knows how to translate market opportunities into measurable revenue results.

What You'll Do

• Lead and direct the hotel's sales efforts across group, transient, catering, event and other business segments.
• Oversee rate, date and space commitments to maximize revenue opportunities while supporting the hotel's overall business strategy.
• Lead, coach and develop the sales team, including interviewing, hiring, training, performance management and ongoing professional development.
• Establish revenue, room night, ADR, F&B contribution and marketing ROI goals in partnership with the General Manager and area leadership.
• Drive lead generation and conversion efforts using available tools and resources, including Cvent.
• Participate in sales calls, trade shows, industry events and networking opportunities to generate new business and strengthen relationships.
• Maintain a strong understanding of the hotel's top accounts, market position and opportunities to grow market share.
• Partner closely with Area Revenue Management to identify the right business at the right rate and at the right time, while supporting strategies designed to improve ADR and occupancy.
• Oversee the hotel's marketing efforts in partnership with the General Manager and Crescent's marketing leadership.
• Provide direction and oversight to the hotel Marketing Manager.
• Develop and execute the annual Sales & Marketing Plan, making adjustments based on current market conditions and business performance.
• Monitor sales productivity, lead generation, conversion and team performance through consistent communication and accountability.
• Prepare and/or oversee sales reporting, including forecasts, marketing budgets, lead management, booking reports and CoStar reporting.
• Represent the hotel during internal leadership meetings as well as owner and asset management calls, providing clear updates on sales and marketing performance.
• Build strong partnerships with Crescent's area sales, marketing and revenue leadership to maximize available resources and tools.
• Conduct persuasive sales presentations and meet with, entertain and maintain relationships with prospective and existing clients. Travel may be required.
• Stay informed on travel industry trends, market conditions and competitive activity and recommend strategies to capitalize on emerging opportunities.

What You'll Bring

• Previous hotel sales leadership experience with a demonstrated ability to drive revenue and business development.
• Strong knowledge of the travel and hospitality industry, current market trends and economic factors.
• Proven experience developing and delivering effective sales presentations.
• Strong leadership, communication and team-development skills.
• Ability to analyze business performance and use available tools and reporting to identify opportunities and improve results.
• Strong relationship-building skills with both internal and external customers.
• Ability to communicate clearly and professionally, both verbally and in writing.
• A self-starting, solutions-oriented approach with an even disposition and professional presence.
• Ability to work collaboratively as part of a hotel and area leadership team.
• Willingness to pitch in, support colleagues and contribute to the overall success of the hotel.
• Ability to handle challenging situations with patience, tact and diplomacy.

Why This Role

This is an opportunity to make a meaningful impact on the commercial performance of Blossom Hotel Houston. You'll have the opportunity to lead a team, build business relationships, develop sales and marketing strategies, and collaborate closely with hotel, area and brand leadership to drive results.

About Crescent Hotels & Resorts

Crescent Hotels & Resorts is a leading hospitality management company committed to delivering exceptional experiences for guests, associates and owners. Our teams are empowered to create meaningful results through strong leadership, collaboration and a passion for hospitality.

Essential Functions & Work Environment

This position requires the ability to communicate effectively in English, maintain a professional appearance and manner, interact effectively with guests and associates, and move throughout the hotel property while performing essential job functions.

Crescent associates are expected to treat guests and fellow associates with courtesy and respect, maintain professional work habits, adapt to changes in hotel procedures, and follow all applicable safety and security policies.

Other job-related duties may be assigned as needed. This description represents the typical responsibilities and requirements of the position and is subject to change.

Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities

This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.