Crane Rental Estimator & Outside Sales Representative

Job Category : Sales Requisition Number : CRANE003952 Posted : May 11, 2026 Full-Time Hybrid Locations Showing 1 location Madison, WI Madison, WI 53718, USA Description Madison, WI - 53718 Position Summary Dawes Rigging & Crane Rental has a career opportunity for a Crane Rental Estimator & Outside Sales Representative for the Madison, WI branch and surrounding area. This is a full-time, exempt position with comprehensive benefits package in a casual business environment. Commission eligibility after an initial training period. Experienced Crane Operators looking to make a career change are encouraged to apply. Occasional overnight travel in the area may be required. Essential Functions Marketing and sales for the Madison, WI branch and surrounding area. Evaluating job sites to provide the most efficient and effective way to perform the task safely, and then providing the customer a professional quote. Daily input into the CRM system of all existing and potential customer interaction. Coordinating sales efforts by studying existing and potential volume of customers. Communicating with management by submitting activity and results reports on a regular basis. Analyzing current marketplace information on pricing, available products, marketing and merchandising techniques, etc. Submitting recommendations on changes in products, services, policies, etc., based on evaluation of current competitive developments. Providing great Customer Service by investigating customer complaints, developing solutions and making recommendations to management. Maintaining records on area and customer sales; providing historical reports. The successful candidate would be required to maintain professional and technical knowledge by attending technical workshops, reviewing professional and industry‑related publications, establishing personal networks, etc. Skills and Experience Requirements Customer Service oriented; good communication skills; closing skills, territory management; prospecting, presentation and negotiation skills; self-confidence and motivation; product knowledge and ability to maintain client relationships. Tech savvy - Experience with Microsoft Office, CRM software, and Apple products. Crane/Aerial Rental, or Construction Equipment Rental experience highly desired. Must have a valid driver’s license with an acceptable MVR. Competitive salary with commission eligibility after initial training period. Paid Time Off and Holidays. Comprehensive Benefits Plans (Medical, Dental, Life, Vision, and Disability Insurance). 401(k) retirement plan with company match. Qualifications Skills Preferred The ALL Family of Companies is an Equal Opportunity Employer – M/F/Veteran/Disability/Sexual Orientation/Gender Identity. Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor. #J-18808-Ljbffr