Sales Manager

Job Description

Job Description

Job Summary

We are looking for an energetic and motivated Sales Manager to lead our sales team and drive business growth. In this role, you'll be responsible for developing sales strategies, managing guest relationships, and overseeing daily sales operations. The ideal candidate is a dynamic leader with a passion for the hospitality industry, excellent communication skills, and a knack for motivating teams to achieve their best. The Sales Manager represents Bird-in-Hand in all contacts and experiences with our group Guests.

Duties & Responsibilities

1. Oversee the group sales relationships for the Family Inn, Restaurant, Stage and Artisan Village. Responsible for all group sales goals to include expectations on rates, bookings and space commitments.

2. Recognize opportunities to maximize revenue by up-selling and offering enhancements to create memorable experiences.

3. Track leads, produce contracts, forms, memos, and other documents.

4. Work well in a group environment for the benefit and common goal of the sales team.

5. Become proficient in our STS CRM platform and with necessary functions within the Lodging and Stage PMS systems.

6. Manage, lead, motivate and coach the Sales staff, including Sales Coordinator and Sales Associate. Ensure staff continue to meet established sales goals. Lead the performance management process through annual reviews.

7. Lead weekly Sales Department meetings.

8. Demonstrate the ability to multi-task in order to efficiently handle competing priorities.

9. Proactively identifies operational challenges associated with his/her event and works with the hotel/restaurant staff and guest to solve these challenges and/or develop alternate solutions.

10. Work closely with Sales Coordinators to produce the paperwork necessary for handling of contracts, deposits and payments to ensure timeliness and accuracy.

11. Demonstrate excellent customer service skills as you interact daily with our Guests. Build relationships and resolve challenges with Guests.

12. Assist with trade shows or events as requested.

13. Compile necessary reports pertaining to the operation of the Sales Department to include annual and monthly forecasts, budget, booking reports, pace reports and weekly sales updates.

14. Conduct monthly sales missions off-site to nurture existing relationships and explore new market opportunities.

15. Meet with and entertain clients as needed.

16. Coordinate with the Director of Marketing to ensure success of marketing efforts. Assist in sales strategies including special promotions and campaigns.

Requirements & Qualifications

1. Bachelor’s Degree or equivalent experience preferred

2. Five or more years of qualified hospitality sales experience with a proven track record of success.

3. Be self-motivated and have an entrepreneurial spirit.

4. Proficient in Word and Excel. Experience in Sales CRM systems.

5. Must demonstrate excellent time management skills.

6. Excellent customer service, communication, computer and organizational skills.

7. Must periodically be available outside of normal business hours. Ability to travel for two to four trade shows throughout the year.

Join us as a Sales Manager to lead a dedicated team in delivering memorable Guest experiences while driving growth and success!

Bird-in-Hand has been a haven for travelers since Colonial times, when they built the road between Philadelphia and Lancaster. The Smucker family has carried on that tradition for generations. Today we extend our personal welcome and invite you to get to know the village we call “home.” Bird-in-Hand Corporation manages five lodging properties, a restaurant, bakery/cafe, stage, artisan village and multiple authentic experiences for travelers and locals.

Company Description

Bird-in-Hand has been a haven for travelers since Colonial times, when they built the road between Philadelphia and Lancaster. The Smucker family has carried on that tradition for generations. Today we extend our personal welcome and invite you to get to know the village we call “home.” Bird-in-Hand Corporation manages five lodging properties, a restaurant, bakery/cafe, stage, artisan village and multiple authentic experiences for travelers and locals.