Senior Mobile Growth Consultant - ASO & CRO

Senior Mobile Growth Consultant – ASO & CRO Remote in New York Phiture is a mobile growth consultancy working with leading apps and teams behind apps like Adobe, Headspace, and LEGO. We are building the standard for growth in the digital world and are looking for great people to join our global team.

WHAT TO EXPECT:

We are looking for a seasoned Growth Consultant to report to the Growth Lead and work with key U.S.-based clients. You will play a pivotal role across app store optimization (ASO) and the entire user acquisition (UA) funnel, driving measurable growth for world-class mobile apps. You will lead projects that range from ASO-only engagements to integrated performance growth initiatives, connecting creative testing, data insights, and experimentation. This is a high-impact, hands-on marketing role that combines analytical precision with strategic thinking and client advisory at a senior level.

WHAT YOU WILL OWN:

Keep the engine running: Oversee day-to-day operations within the pod and ensure projects stay on track. Lead global ASO & CRO strategy: Drive scalable growth across markets and languages with data-driven experimentation. Shape client roadmaps: Provide senior-level guidance and tailored strategies for key ASO accounts. Experiment relentlessly: Apply testing methodologies to boost app performance, combining ASO with CRO best practices. Elevate discoverability: Lead keyword optimization to improve app visibility in app stores. Drive creative excellence: Run creative testing to craft store assets that stand out in competitive marketplaces. Mentor and inspire: Coach Growth Managers, fostering analytical thinking and curiosity. Refine strategies with insight: Use knowledge of user behavior, app store dynamics, and growth experimentation to optimize client outcomes. Be a thought leader: Help build Phiture’s reputation as a go-to authority in mobile growth and ASO. Set the bar high: Ensure top-quality service delivery and consistently strong results. Stay ahead of trends: Integrate the latest best practices in CRO, performance marketing, and ASO. Collaborate across time zones: Coordinate handoffs between EU and US teams for seamless communication. Be the US client partner: Act as the main point of contact for American clients and coordinate with EU teammates. Juggle multiple priorities: Manage several client projects while keeping workstreams aligned and on schedule.

WHAT YOU'LL NEED:

3+ years in ASO or related fields (CRO or experiment-driven mobile growth). Deep understanding of mobile marketing and performance marketing principles . A strategic mindset with hands-on experience in experimentation and user-behavior analysis. Data-driven decision maker with strong research and critical thinking skills. Natural curiosity and adaptability, eager to deepen ASO expertise if needed. Strong client-management experience , preferably within an agency setting. Outstanding written and verbal communication skills . Experience working fully remote with distributed teams. Solid project management and prioritization skills , thriving under multiple deadlines. Ability to work independently and make clear decisions in fast-changing environments.

NICE TO HAVE:

Apple Search Ads experience or any CAC:LTV-based performance marketing. Familiarity with complementary growth disciplines such as lifecycle marketing or funnel optimization. Familiarity with A/B testing tools or experimentation platforms (Optimizely, Google Optimize, Hotjar, VWO).

WHAT WE OFFER YOU:

Ultimate Remote Flexibility — Remote by default with periodic in-person team and client meetups when needed. Generous Time Off — 26 days PTO annually (plus U.S. holidays). Outstanding Health Coverage — Premium health insurance through Cigna and Guardian, fully covered for you, with optional family coverage. Parental Leave — 10 weeks of fully paid parental leave after your first year, plus 4 weeks of unpaid leave on request. Financial Rewards — Competitive 401(k) with matching and quarterly bonus opportunities. Mental Wellness Support — Free access to licensed therapists via Oliva. Personal Development Investment — Yearly €1,000 personal growth budget plus 10 learning hours per month. Flexible Working Hours — Autonomy to shape your workday. Global Team Connection — Regular team events and an annual offsite in Europe. Career Advancement Clarity — Tailored career roadmap and development plan. Home Office Allowance — Monthly remote-work allowance. Top-notch Gear — Onboarding kit and a MacBook. Celebrations — Milestone gifts and recognitions. We encourage all qualified individuals to apply, regardless of age, gender identity, ethnicity, sexual orientation, disability status, or religion. We celebrate diversity and make employment decisions based on qualifications, merit, and business need. #J-18808-Ljbffr Phiture Inc