Market Research Associate Director

General Summary Vertex seeks an Associate Director (AD), Marketing Science (GKD) for the North America Forecasting, Analytics & Insights team. Deliver commercial insights to inform strategic and commercialization decisions for Vertex’s genetic kidney disease assets, maintaining a pulse on critical business questions and executing an insights plan using primary market research and/or data analytics. Key Duties And Responsibilities Partner with Marketing and provide objective insights Formulate an insights generation plan using appropriate methodologies Independently design and execute primary market research Define data analytics needed to answer ongoing business questions and support/oversee execution Run the analytics coordination forum for cross-functional alignment Maintain an “Insights book” summarizing insights for a disease area Develop situation analysis for the Brand Planning process Maintain understanding of the LRP forecast model and provide assumptions for the Long-Range Plan Knowledge And Skills Expertise in primary market research methodologies; manage design/execution Strong complex quantitative analysis; run analyses and interpret results with analytics professionals Biopharma commercialization, go-to-market approaches, and launch planning Experience with global brands and global-market insights Exceptional written/verbal communication; synthesize complex information Proactive stakeholder engagement and issue anticipation Trusted advisor/thought partner experience #J-18808-Ljbffr