Account Manager

Marketing Account Manager

Your Work Shapes the World at Caterpillar Inc.

When you join Caterpillar, you're joining a global team who cares not just about the work we do – but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here – we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it.

Cat Digital is the digital and technology arm of Caterpillar Inc., leveraging the latest technologies to build industry leading digital solutions for our customers and dealers. With over 1.5 million connected assets worldwide, our teams use data, technology, advanced analytics, telematics, and AI capabilities to help our customers build a better, more sustainable world.

Ironworks is Caterpillar's in-house marketing agency. Built to Inspire. Driven by Strategy. Relentless by Design. Our core values include Authenticity, Passion, Strategy, Collaboration, and Accountability.

We are the creative engine behind the world's toughest brand.

What You Will Do:

The Account Manager at Ironworks will be responsible for leading key business units within Caterpillar to meet our client's objectives from concepting through execution. The main responsibilities of this role are to drive client satisfaction, cross-functional collaboration, and seamless communication, delivered through disciplined project execution within the areas of interior graphics, commercial and experiential design.

As part of Ironworks, you will be part of a fast-growing team with enterprise impact. Your work matters every day to the clients we serve and to the dealers and customers who are impacted by our campaigns. You will be a part of an organization that has steadfast values of integrity, excellence, teamwork, commitment, and sustainability, lives by a culture of safety, and helps our customers build a better world.

Come join us. Let's do the work.

Client Leadership & Relationship Management:

• Establishment and maintenance of strong relationships with their assigned business unit partners and extended agency and Enterprise teams.
• Affirmation of trust with clients through consistent communication and value-added engagements, connecting dots for the clients across the enterprise, understanding their needs, and providing tailored solutions.
• Management of client relationships in a solution-oriented way, knowing how to navigate interpersonal differences and utilizing escalation when needed.
• Monitor and manage the financial performance of client accounts, including budgeting, forecasting, and financial reporting

Strategy Planning & Brand Stewardship:

• Communication of business unit objectives and strategies to agency team members and establishment of accountability for the role that everyone has in helping the client achieve their goals through Ironworks.
• Creation of briefs aligning to client's business objectives, utilizing industry data, past design experiences, and insights to jump start agency creativity.

Project Oversight & Execution:

• Ability to develop scopes of work and budgets that clearly articulate agency commitments to clients and client accountability to agency
• Strong organization and communication skills to effectively lead the ideation, development, execution, and measurement of projects, working in partnership with agency team members to deliver the best, and most effective work for clients.
• Fostering trust and collaboration within agency work groups, serving as a trusted partner
• Collaboration and coordination of project execution with key outside vendors to meet deadlines and stay within budget

Adaptability:

• Ability to traverse tactical and strategic conversations throughout the same day without jeopardizing strong communication to clients and agency partners.
• Navigation of complex projects and tight timelines effectively, while managing expectations with clients and agency partners.
• Steadfast focus and resilience during times of change and high agency activity.
• Anticipate issues before they become crises; escalate risks confidently and propose solutions

What You Will Have:

Customer Focus: Knowledge of the values and practices that align customer needs and satisfaction as primary considerations in all business decisions and ability to leverage that information in creating customized customer solutions.Collaborating: Knowledge of collaborative techniques; ability to work with a variety of individuals and groups in a constructive and collaborative manner.Creativity: Knowledge of the approaches, tools, and techniques for promoting creative, original thinking and ability to apply it to a variety of business situations.Relationship Management: Knowledge of relationship management techniques; ability to establish and maintain healthy working relationships with clients, vendors, and peers.Strategic Thinking: Knowledge of the importance of "big picture" thinking and planning; ability to apply organizational acumen and competitiveness to identify and maintain focus on key success factors for the organization.Vendor/Supplier Management: Knowledge of external provider management processes and ability to effectively manage the business relationship with external providers (e.g. vendors, service providers, architects, contractors, consultants and suppliers).Promotion and Marketing Communications: Knowledge of different promotional and marketing communication techniques; ability to use different marketing channels and tools in combination to focus on how a business communicates a message to the market.

Considerations For Top Candidates:

• Position requires a four-year degree from an accredited college or university OR equivalent work-related experience
• Ability to travel approximately 10% both domestically and internationally
• Experience managing multiple clients and competing priorities
• Experience in marketing agency scope and budget development
• Knowledge and experience in budget management and accountability, up to $3MM
• Client relationship leadership experience
• A strategic mindset, excellent project management skills, and the ability to collaborate across strategy, creative, and production teams.
• Broad range of experiences in the development and execution of marketing communications strategies, sales material development, digital strategy development, product launches, and messaging platform development.
• Self-starter with entrepreneurial mindset, experience in accountability for fostering organic growth within a portfolio of clients
• Ability to excite and inspire clients and agency partners to create new ideas and solutions, knows how to navigate competing ideas to arrive at a solution that addresses the client's business needs.
• Ability to lead and manage multiple projects and priorities without jeopardizing work quality, communication, or collaboration
• Critical thinking to drive data-driven solutions, ability to drive insights through questions and facilitating client conversations
• Strong emotional intelligence and ability to lead with influence down, across, and up throughout the organization
• Strong capacity for empathy to deliver impactful insights to drive creativity and foster strong relationships
• Establishes work ethic expectations through leading by example, ability to hold the client and supporting team members accountable for meeting expectations and executing with excellence.

Additional information:

• Sponsorship is not available for this position
• Relocation is not available for this position
• This position requires 5 days in the office

What You Will Get:

Working with a Fortune 100 leader, you can build your career on a global scale and take advantage of development opportunities with emerging technologies. We've created an inclusive environment for you to explore your passions, make an impact and do the work that really matters. Join Us.

About Caterpillar

Caterpillar Inc. is the world's leading manufacturer of construction and mining equipment, off-highway diesel and natural gas engines, industrial gas turbines and diesel-electric locomotives. For nearly 100 years, we've been helping customers build a better, more sustainable world and are committed and contributing to a reduced-carbon future. Our innovative products and services, backed by our global dealer network, provide exceptional value that helps customers succeed.

Summary Pay Range:

$112,710.00 - $169,060.00

Compensation and benefits offered may vary depending on multiple individualized factors, job level, market location, job-related knowledge, skills, individual performance and experience. Please note that salary is only one component of total compensation at Caterpillar.

Benefits:

• Medical, dental, and vision benefits*

• Paid time off plan (Vacation, Holidays, Volunteer, etc.)*

• 401(k) savings plans*

• Health Savings Account (HSA)*

• Flexible Spending Accounts (FSAs)*

• Health Lifestyle Programs*

• Employee Assistance Program*

• Voluntary Benefits and Employee Discounts*

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