Paid Social Manager
$63.9k - $147.4kWithin
About the Role : As a Paid Social Manager, you will lead the strategy, execution, and optimization of paid social campaigns across key platforms, working closely with cross-functional strategists and global teammates. You'll own performance on social channels end to end, mentor a small team, and act as a trusted partner to clients-translating business goals into high-impact paid social strategies that drive measurable results. Your ability to balance hands-on platform expertise with people leadership and client communication will be critical to the success and growth of both campaigns and the team. Responsibilities include but are not limited to;
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- Manage and mentor a team of one to two paid social buyers or strategists
- Own the planning, execution, and optimization of paid social campaigns across platforms such as Meta (Facebook/Instagram), TikTok, LinkedIn, Snapchat, and other emerging social channels
- Proactively dive deep into each paid social platform to understand day-to-day performance drivers, creative impact, audience signals, and algorithm changes
- Develop and maintain strong client relationships, ensuring paid social strategies align with client goals and consistently deliver results
- Collaborate with internal teams (creative, strategy, analytics) and external partners to build and execute innovative, social-first media strategies
- Partner with global teammates, including North America, to align on paid social strategy, testing frameworks, and best practices across regions
- Analyze campaign performance and attribution data to surface actionable insights and optimization opportunities
- Continuously refine and improve paid social processes, documentation, and workflows to drive team efficiency and performance
- Stay up to date on paid social trends, platform updates, ad formats, creative best practices, and privacy changes impacting performance
- 3+ years of hands-on experience managing paid social campaigns (Meta Ads required; experience with TikTok, LinkedIn, Snapchat, or other platforms strongly preferred)
- Agency experience highly preferred
- Proven experience owning performance and optimization for paid social campaigns at scale
- Previous experience in a managerial or supervisory role
- Strong client relationship management and communication skills, with the ability to clearly explain performance and strategy
- Strategic and analytical mindset with strong attention to detail
- Familiarity with paid social tools and analytics platforms such as Meta Ads Manager, TikTok Ads Manager, Google Analytics, and reporting dashboards
- Bachelor's degree in marketing, communications, or a related field
- Ability to prioritize your own work and guide team priorities based on client needs
- Cognitive Aptitude and Typing Test
- Logic assessment on Excel
- Unlimited vacation policy
- Monthly Phone Stipend
- Comprehensive Medical, Dental, and Vision insurance options
- 401(K) plan with matching
- Dog friendly office
- Hybrid work opportunity
- Professional Development Program
- Bonus Perk - $50/week Seamless allowance
- Level 1 - $63,900-$82,760
- Possesses essential capabilities.
- Level 2 - $82,760-$98,920
- Possesses developing capabilities.
- Level 3 - $98,920-$115,080
- Possesses notable capabilities.
- Level 4 - $115,080-$131,240
- Possesses strong capabilities.
- Level 5 - $131,240-$147,400
- Possesses advanced capabilities.
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- New York City: 43-01 22nd St, Suite 602, Queens, NY 11101, United States
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Vacancy posted 2 days ago
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