Sr. Influencer Marketing Strategist

Role Description

The Sr. Influencer Marketing Strategist is responsible for helping enterprise clients maximize the performance and impact of their micro-influencer marketing campaigns through Statusphere. This role combines campaign execution in the Statusphere platform, strategic reporting, social media trend research, competitive intelligence, and strategic consulting to help clients achieve their influencer marketing objectives. Working closely with Customer Success Managers, the Sr. Influencer Marketing Strategist develops deep expertise in assigned brands and the Statusphere platform, leveraging platform capabilities and best practices to maximize campaign performance and client outcomes. The Sr. Influencer Marketing Strategist is responsible for transforming campaign performance data, industry trends, and competitive insights into actionable recommendations that help enterprise clients improve future micro-influencer campaign performance and maximize ROI. This role will report to the VP, Customer Success.

What You'll Do

• Campaign Strategy & Execution
  • Build, launch, and manage influencer marketing campaigns within the Statusphere platform.
  • Translate client briefs into campaign configurations, targeting criteria, deliverables, and platform requirements, ensuring accurate campaign setup within the platform.
  • Ensure campaign setup accuracy and launch readiness by partnering with cross-functional teams prior to launch.
  • Manage campaign updates, optimizations, and operational changes throughout the campaign lifecycle.
  • Translate strategic concepts into practical messaging toolkits and enablement resources to be used across campaigns, sales, and marketing materials.
  • Partner with Customer Success Managers to support successful campaign execution.
  • Build compelling, client-facing presentations and narratives that clearly articulate campaign value.
• Reporting & Strategic Insights
  • Develop campaign performance reports, supplemental analyses, and executive-ready summaries.
  • Analyze campaign performance, creator performance, content trends, and engagement metrics.
  • Synthesize campaign data into strategic narratives and actionable recommendations.
  • Identify patterns across campaigns, creators, content themes, and audience engagement.
  • Identify opportunities for testing, optimization, and program expansion.
  • Support client business reviews with performance insights, strategic recommendations, and proactive reporting on campaign takeaways and findings.
• Trend Research & Competitive Analysis
  • Monitor influencer marketing, social media, and consumer behavior trends.
  • Research emerging creator, content, and platform opportunities.
  • Conduct competitor and category analysis to identify best practices and opportunities for differentiation.
  • Identify themes, messaging, content formats, and strategies that may improve future campaigns.
  • Translate market intelligence into actionable recommendations for enterprise clients.
  • Stay informed on industry trends and emerging technologies impacting creator marketing.
• Customer Success Partnership
  • Act as a strategic resource for Customer Success Managers and enterprise clients.
  • Serve as a subject matter expert on influencer marketing best practices and creator trends.
  • Help clients understand campaign performance and opportunities for improvement.
  • Contribute to client retention, satisfaction, and growth through data-driven recommendations.
  • Support managed service initiatives that strengthen client partnerships and business outcomes.
  • Collaborate cross-functionally with Customer Success, Product, Operations, and Marketing teams to enhance the client experience.

Qualifications

• Strong understanding of influencer marketing, creator partnerships, and social media strategy.
• Ability to analyze performance data and translate findings into actionable recommendations.
• Experience working directly with clients and presenting strategic influencer campaign recommendations.
• Excellent written, verbal, and presentation skills.
• Strong project management and organizational abilities.
• Ability to balance multiple priorities in a fast-paced environment.
• Strong attention to detail and commitment to delivering high-quality client-facing work.
• Curiosity and passion for staying ahead of industry, creator, and consumer trends.
• Comfortable working cross-functionally with Customer Success, Operations, Product, and Marketing teams.

Requirements

• 5-7 years of experience in influencer marketing, creator marketing, social media strategy, digital marketing, customer success, account management, or related fields.
• Experience managing influencer or creator campaigns from planning through reporting.
• Experience analyzing campaign performance and presenting insights to stakeholders.
• Experience working directly with clients in an agency, SaaS, marketing, or consulting environment.
• Experience with tools like HubSpot, Airtable, Gong, Notion, and Google Suite.
• Experience creating reports, recommendations, and strategic presentations.
• Enterprise client experience preferred.

Preferred Education

• Bachelor's degree in Marketing, Communications, Advertising, Public Relations, Business, Journalism, or a related field.
• Equivalent professional experience will be considered.

Travel

• Typically, 20% for client and team meetings. Remote environment. No special physical demands required.

Benefits

• Competitive Compensation.
• Medical, Dental, and Vision insurance.
• Flexible Time Off (FTO) + paid holidays.
• 4% 401(k) match.
• Remote Work.
• Paid parental leave.
• Employee stock options.
• Opportunities for growth & leadership in a fast-growing company.
• Collaborative, innovative, positive, team-oriented culture.

Salary Information

The salary range for this position is $110-130,000. Compensation decisions are influenced by multiple factors, including but not limited to education, prior experience, training, skills, certifications, market demand, and internal equity.