Digital Marketing Manager

St. Joseph’s Health is looking for a Digital Marketing Manager to help manage multi-channel digital marketing programs and initiatives to help drive growth for St. Joseph’s Health. The Digital Marketing Manager will provide strategic thinking and operational support for a variety of digital marketing activities, including social media, email, SEO, business listings management, and website development. This role ensures that "digital first" thinking is incorporated at every step of the marketing planning process. The successful candidate will be analytical and data-driven, utilizing analytics to drive digital decision-making and create effective and engaging content.St. Joseph’s Health is recognized for the expertise and compassion of its highly skilled and responsive staff. The combined efforts of the organization’s outstanding physicians, superb nurses, and dedicated clinical and professional staff have made us one of the most highly respected healthcare organizations in the state, the largest employer in Passaic County, and one of the nation’s “100 Best Places to Work in Health Care”.
Benefits Eligibility: (Full-time and Part-time Employees-over 20 hours a week)Competitive salary*Robust benefits with health, dental, Rx and vision plans403b retirement plan options with company match**Health & Wellness*Non-Profit Health System – eligible for Federal Student Loan ForgivenessPTO, and paid holidaysTuition reimbursementEmployee Assistance ProgramLTD : Long Term DisabilityLife Insurance OptionsOnsite Day care Program*Available for Per Diem Employees and Part-time Employees working under 20 hours per week.**403b Company Match not applicable for Per Diem Employees and Part-time Employees working under 20 hours per week.Pay transparency: St. Joseph’s Health provides a salary range to comply with New Jersey Law. The rate of pay for each position will be determined based on a variety of factors including the candidate's relevant experience, qualifications, skills, etc.” The salary range does not include incentives, differential pay or other forms of compensation.St. Joseph’s University Medical Center is an academic tertiary care medical center and state designated trauma center, located on the Paterson campus, regularly accepts referrals of difficult or unusual cases from other hospitals and physicians and performs both complex and routine procedures.The Medical Center offers a full complement of specialty and subspecialty services including ambulatory, behavioral health, cardiovascular, emergency/trauma, internal medicine, neuroscience, oncology, orthopedic/spine, rehabilitation, surgical specialty, women’s health, imaging and pediatrics.The nursing team at St. Joseph’s University Medical Center, which includes St. Joseph’s Children’s Hospital, has held the Magnet Award for Nursing Excellence, the profession’s highest honor, since 1999. They are also recipients of the prestigious 2010 Magnet Prize - one of only 8 Magnet-designated hospitals to ever receive The Magnet Prize, and the only one worldwide to receive the 2010 award.Bachelor’s degree10+ years digital marketing experience, including content development and social media managementMust have excellent interpersonal and communications skills with a proven track record of successKnowledge of SEO practices and techniquesFamiliarity with email marketing and CRM platformsExperience with website development and use of website CMS tools such as WordpressStrong analytical skills and ability to sift through significant amounts of complex data to isolate what matters and hone-in on opportunities to deliver impactful updates and optimizationPrevious healthcare industry experience a plusStrong project management skills and ability to effectively manage multiple projects with competing priorities. Ability to execute within tight deadlines with attention to detail and accuracyFull timePosting Date: